As a vibrant platform, the Korean e-commerce market has attracted more and more sellers to participate. In this market, choosing the right products is crucial, especially for seasonal products, which requires sellers to cleverly grasp the market trend. Today, we will introduce some Korean selection tools for finding seasonal products, hoping to help novice sellers.
Naver Datalab: Seasonal hot searches at a glance
Naver Datalab is one of the most representative selection tools in the Korean e-commerce market. Sellers can view which products are most searched in a specified period according to categories, thereby helping sellers find seasonal hot-selling products.
For example, by searching for “???????” (mini dehumidifier), we can clearly see the search popularity from May to August 2022. Such data analysis can help sellers adjust the listing time in time and grasp the sales peak of the product.
Itemscout: Deeply explore product search data
Itemscout is another product selection website commonly used by sellers. Through this tool, sellers can view the search data of specific products and understand the search popularity in different time periods. For example, for mini dehumidifiers, we can set the time to one year and clearly see the difference in search popularity of products in different seasons.
Forsell: Observe product-related keywords from multiple angles
Forsell is a product selection tool that can help sellers view relevant keywords. Sellers can quickly obtain product-related keywords by searching keywords or downloading data in Excel format. This is crucial for the operations of Coupang and Naver, as relevant keywords are one of the important factors in product promotion and sales.
Sellerlife: Comprehensive analysis of product selection data from major e-commerce platforms
Sellerlife is a comprehensive product selection website that allows sellers to view relevant keywords on major e-commerce platforms. It also provides the function of viewing relevant keywords in a short period of time, which is convenient for sellers to refer to when listing products.
How to choose seasonal products: weighing risks and opportunities
Selecting seasonal products has certain risks, especially for novice sellers. If the purchase is not done properly, the product may not be sold out within the limited time, resulting in warehouse storage costs. Therefore, it is recommended that novice sellers do not set inventory first, and can choose to test multiple items in small batches to reduce risks.
In general, through these product selection tools, sellers can select seasonal products more scientifically and accurately and grasp the pulse of the market. At the same time, observing the operations of other sellers is also a good way to learn. Finding products that meet consumer needs and choosing platforms with less competition to list them will help increase sales. I hope these product selection tools can become a powerful assistant for sellers to succeed in the Korean e-commerce market.