At present, there are many cross-border e-commerce platforms in the world, and different platforms are aimed at different countries and regions, imports and exports, and the advantages of each platform are also different. Relatively speaking, the larger cross-border e-commerce platforms are Amazon, eBay, Wish and AliExpress. The following editor will introduce these four platforms to you.
Therefore, many sellers focus on the Amazon cross-border e-commerce platform for foreign trade, but people who know Amazon know that the cross-border fan platform is not only Amazon, so why choose the Amazon platform?
The second is eBay. As a long-standing cross-border e-commerce platform, eBay has sites in some European countries and regions and the United States. Because it is an old cross-border e-commerce platform, many low-value products on it are monopolized by some large sellers, which makes novice sellers very sad. Although there are many sellers on eBay now that use overseas warehouses to make some large-volume products, large-volume goods are somewhat unbearable for new sellers, both in terms of production costs and logistics costs, so they should be carefully considered.
Wish, compared with the other three major platforms, can be said to be the easiest platform to use. Its system is simple and easy to operate, which is its advantage but also its disadvantage. Due to the easy operation of the operating system, it attracts many sellers to settle in, so the competition is becoming more and more fierce. If you are a seller on Wish, you want to stand out, you can only make your store different and eye-catching, but this requires a lot of time and energy to invest in it, and you may not even understand any results in the short term, so friends who want to settle in the Wish platform should be prepared for long-term operation.
Finally, there is AliExpress, which is Alibaba’s international station. Alibaba should not be unfamiliar to everyone. AliExpress continues Alibaba’s style and has issued many regulations for sellers with weak financial strength. At the same time, it also needs to pay various fees such as deposits, handling fees, and annual fees. This is full of deep malice for new sellers who have not yet received income.
In short, no matter which platform you choose, initial capital investment is essential. Risks and profits coexist. For sellers, the most feared thing is hoarding goods. The squeeze of goods will lead to a blockage of capital circulation.