1. Overview of Keepa
Keepa is a plug-in tool that can track the price and historical sales ranking of each item on Amazon. This tool has become one of the magic tools for many Amazon sellers to analyze product sales. Sellers can use Google’s Chrome extension to automatically load product sales and other related information for each product on the Amazon product page. As long as you have an Amazon account, search for any product in it and you will see the Keepa curve chart under the product main picture.
Sellers can use this plug-in to select the time range for price tracking (day, week, month, year, etc.): they can monitor the price history and historical sales ranking of the product; they can record the “flash sale” records and the growth of the number of reviews of the product SKU. The sales ranking can show the ranking trend of the product. If the increase speed is particularly fast, the potential of this product to become a hit is greater, thereby increasing the chances of sellers finding higher quality products.
2. Main functions
The main functions of Keepa are as follows:
(1) Determine sales ranking.
One of the important functions of Keepa is to provide product historical sales ranking through Google Chrome extension. On the product analysis page, the number on the left is the product price, the bottom is the specific sales date, and the right is the function list. Open the function list (such as sales ranking) to view different analysis data (such as sales ranking, gold purchase box, new product count, etc.).
(2) Historical price and stability.
The curve represents the sales of new products by third-party sellers. When the seller moves the mouse on the curve, he can see the corresponding product price at different times.
Sellers usually tend to pay attention to the average price of the product over a period of time. This data can help sellers analyze the stability of product prices.
(3) Number of sellers.
Sellers can click the “More Historical Data” button to view the number of new product sellers (New Offer Count), which actually refers to how many sellers are currently selling this product. By referring to this data, sellers can consider whether to join the competition with these existing sellers. In addition, this data also allows sellers to directly refer to the pricing chart above to view the corresponding price changes.
3. Website, price and supported platforms
Website: https://kecpa.com.
Price: $16.7 per month, $167 per year, supports multiple devices to log in to the account at the same time. Supported platforms: Amazon (US, UK, Canada, Mexico, Germany, Brazil, France, Italy, Spain, Australia, Japan, China, India).