In the cross-border e-commerce industry chain, there are still a large number of third-party service companies. These professional third-party service companies do not participate in transactions, but help companies develop cross-border e-commerce businesses and rely on service fees to make profits. These companies that provide professional services to companies engaged in cross-border e-commerce activities, such as promotion, marketing, customer service, payment, logistics, legal consulting and other services, can be specifically divided into the following types.
1. Comprehensive service providers
Cross-border e-commerce comprehensive service providers provide integrated supply chain management services for cross-border e-commerce companies. Their business areas will be integrated by customs clearance, inspection, warehousing, distribution, foreign exchange settlement, tax refund and other links. They are essentially supply chain management companies, providing supply chain management services for business flow, logistics, information flow and capital flow. Their service objects are mainly small and medium-sized cross-border e-commerce companies.
2. Logistics companies
The development of cross-border e-commerce has made the logistics industry increasingly international. At the same time, the commodity circulation function and service function of the logistics industry are increasingly integrated, and the logistics industry tends to be coordinated and intensive. From the perspective of the industrial chain, cross-border e-commerce has become one of the pillars of the rapid development of the logistics service industry. At present, the methods of cross-border e-commerce logistics include postal parcels, international express delivery, overseas warehouses, etc.
3. Financial enterprises
Cross-border payment business involves multiple parties, including importers and exporters of cross-border e-commerce business, intermediaries and government agencies. At present, enterprises providing payment services include overseas branches of Chinese banking institutions, non-financial institutions and third-party payment institutions. In the field of cross-border e-commerce settlement, the main settlement entity of B2B is banks, while the settlement entity of B2C has changed from banks to third-party payment institutions. Due to the dominant position of B2B, banks are still the main settlement entity of cross-border e-commerce.
4. Marketing enterprises
Cross-border e-commerce uses the Internet and is no longer restricted by time and space factors. It can directly target various countries and regions, thus realizing cross-border online marketing. In response to the marketing needs of cross-border e-commerce enterprises, a number of cross-border e-commerce promotion service providers have emerged to provide cross-border network marketing services for enterprises. At the same time, they can also combine the different needs of different enterprises at different stages and use big data technology to customize personalized marketing strategies for cross-border e-commerce enterprises.
(VI) Regulatory agencies
Regulatory agencies of exporting and importing countries also play an important role in the cross-border e-commerce industry chain. The regulatory agencies currently involved mainly include customs, taxation, quality supervision, foreign exchange management and other departments of various countries. Faced with the new characteristics of cross-border trade under the Internet, regulatory authorities of various countries are changing their regulatory thinking, improving regulatory models, seeking new regulatory policies, and solving regulatory problems.