As one of the largest e-commerce platforms in Southeast Asia, Lazada provides merchants with a rich and diverse sales channels and opportunities. On Lazada, merchants can easily create their own stores and grow their business by selling products. However, in the process of running a store, sometimes merchants may need to change the store name or close the store. This article will introduce the detailed steps on how to do these operations on Lazada.

How to change the store name?

1. Log in to Lazada Seller Center

First, as a seller on Lazada, you need to log in to Lazada Seller Center. This is the main platform for managing stores and products.

2. Enter store settings

After logging in, find and click the “Settings” option. On the settings page, you can find various options related to the store, including store information, payment settings, logistics settings, etc.

3. Change the store name

On the settings page, find the “Store Information” or “Basic Information” option. Here, you can see the basic information of the store, including the store name, store website, etc. Click the "Edit" or "Modify" button, and then you can modify the store name.

4. Submit changes

After modifying the store name, make sure you have double-checked and confirmed the new store name. Then, click the "Save" or "Submit" button to apply the modified store name to your Lazada store.

How to close a store?

1. Log in to Lazada Seller Center

Similarly, as a seller in Lazada, you need to log in to Lazada Seller Center.

2. Enter store settings

On the interface of the Seller Center, find and click the "Settings" option.

3. Close the store

On the settings page, find the "Store Information" or "Basic Information" option. Here, you can find the option to close the store. Click the "Close Store" button, and then follow the system prompts to complete the operation of closing the store.

Through the above introduction, we have learned how to modify the store name and close the store on Lazada. Merchants can reasonably adjust the store name according to their own needs and market conditions to enhance the brand image and attractiveness. At the same time, closing the store is also a flexible option, and merchants can make decisions based on their own circumstances. In the process of operating a Lazada store, merchants should also abide by the platform’s regulations and policies, provide high-quality products and services to meet customer needs and achieve commercial success.