In today’s globalized business environment, cross-border e-commerce has become one of the important ways for many companies to expand into the international market. However, as one of the world’s largest economies, the European market has strict requirements on product quality and compliance. In order to sell products in the European market, AliExpress sellers need to comply with the laws and regulations of the European Union, one of the important provisions is to designate an EU Responsible Person.

The EU Responsible Person is responsible for supervising product compliance. They need to ensure that the products sold comply with the regulations of the European market and assist the relevant authorities in investigations when necessary. For many sellers in non-EU countries, it is very important to find a trustworthy EU Responsible Person.

Here are some key steps to help AliExpress sellers find a suitable EU Responsible Person:

1. Register an AliExpress seller account: To start the process, you first need to have an AliExpress seller account. This will provide you with access to the AliExpress EU Responsible Person.

2. Log in to the Seller Backstage: Log in to your AliExpress seller account and navigate to the Seller Backstage. There, you can usually find the option of “EU Responsible Person” or “EU Representative”.

3. Search for EU Responsible Person Service Providers: AliExpress usually cooperates with many professional EU Responsible Person service providers. You can find the contact information and details of these service providers in the seller backend.

4. Contact the service provider: Select a suitable service provider and contact them for more details. They will provide you with necessary information such as contract terms, fees and service content.

5. Sign the agreement: Once you have reached an agreement with the EU Responsible Person service provider, you will need to sign relevant documents, including a contract and a letter of authorization. These documents will clearly stipulate the rights and obligations of both parties.

6. Pay the fees: EU Responsible Person services usually require payment of fees, and the fee standards vary from service provider to service provider. Please make sure you understand the fee structure and payment method, and make the payment.

7. Designate the EU Responsible Person: After signing the contract and paying the fees, you will formally designate the EU Responsible Person. They will begin to perform their monitoring and reporting duties to ensure that your products are sold in compliance with regulations in the European market.

Through the above steps, AliExpress sellers can find a suitable EU Responsible Person to ensure that their products in the European market comply with regulatory requirements. This not only helps maintain corporate reputation, but also avoids possible legal risks and penalties, laying a solid foundation for the development of cross-border e-commerce. Therefore, cooperating with professional EU responsible persons is one of the necessary steps for cross-border e-commerce to expand into the European market.