“Auction” means selling through bidding, and the highest bidder wins. This is a common sales method used by eBay sellers. The seller sets the starting price and online time of the product, and auctions the product. When the product is offline, the buyer with the highest bid is the winner of the product, and the product can be sold at the winning price.
However, when selling products in this way, you need to pay a certain percentage of the listing fee based on the starting price you set. In addition, according to the final transaction price of the product, you also need to pay a certain percentage of the transaction fee.
1. Advantages of the “Auction” method
Setting a low starting price for the product can well arouse the interest of buyers in bidding, and through continuous bidding, it can also bring good profits to the seller.
In addition, the “auction” sales method can also increase the search weight of the product. In the search sorting of products, auction products that are about to end can get a higher ranking in the “Ending Soonest” product search sorting.
2. Situations where the “auction” method is suitable
Selling goods by “auction” is a low-cost, high-profit sales method. In the following situations, sellers are suitable for the “auction” sales method.
· The seller cannot determine the price of the goods, but hopes to sell the goods quickly. The auction method can be used to determine the price of the goods with the help of the eBay market.
· The goods sold are very unique and difficult to buy at ordinary times, and there is demand for the goods in the market, which can arouse competition among buyers.
· The goods on sale have a high transaction rate and are usually sold after the goods are posted.
· If there are goods for sale on eBay, but no transactions have been made in the recent period, the auction method can be used to improve the search ranking of the goods when the goods are sorted according to “goods that are about to end.”