As one of Amazon’s most watched events, Prime Day has unparalleled charm for both buyers and sellers. Buyers can enjoy a shopping spree, and sellers can also get the highest peak of traffic and orders in the year. While everyone is gearing up to do a big job, it is important to be fully prepared.
Have you noticed the following precautions?
1. Important time cutoffs
Exclusive discount procurement time period
According to news on March 29, 2021, the purchase of Prime discounts will end two weeks before Prime Day begins, and procurement is expected to end at the end of June;
Lightning Deals registration deadline
Amazon Lightning Deals, that is, Amazon’s discount flash sale event, is a limited-time discount flash sale event.
April 16, 2021 is the deadline for Amazon North American sellers to apply for Lightning Deals
April 23, 2021 is the deadline for Amazon sellers in Europe, Turkey, the United Arab Emirates, Saudi Arabia, Japan and Australia to sign up for Lightning Deals
Note: Starting from November 21, 2016, sellers participating in Amazon’s flash sales activities will need to pay a certain fee and it will no longer be free.
Deadline for applying for coupons:
Deadline for applying for coupons on Amazon sites on May 28, 2021
Deadline for goods to enter warehouses at each site:
Must be shipped to the Indian FBA warehouse center before May 30, 2021
Must be shipped to the US and Canadian FBA warehouse centers before May 31, 2021
Must be shipped to the Australian and Mexican FBA warehouse centers before June 1, 2021
Must be shipped to the UK, Germany, France, Italy, Spain, the Netherlands and Turkey FBA warehouse centers on June 6, 2021
Must be shipped to the United Arab Emirates and Saudi Arabia FBA warehouse centers before June 7, 2021
Must be shipped to the Japanese FBA warehouse center before June 13, 2021
II. Prime Day event list
Prime exclusive discounts.
Prime member promotions.
·Lightning Deal.
Coupons
Applying for Lightning Deal or providing gift cards or coupons is not a prerequisite for participating in Prime Day activities.