Sellers who participate in affiliate marketing do not need to pay any fees in advance, the promotion process is completely free, and only need to pay affiliate commissions for the completed orders brought by the affiliate website. The usage is as follows:
1. Alliance addition
1. Alliance addition operation relative path and process:
AE Merchant Center-“Marketing Center”-“Affiliate Marketing”-Read the service contract-Confirm the service contract.
2. Confirm the addition status:
After activation, in “Activity Marketing”-“Affiliate Marketing”, you can enter the “Account Overview|” page to operate the management method, which means that the addition has been successful.
2. Alliance withdrawal
1. Alliance withdrawal operation relative path and process:
Click the official website link, select “Exit Affiliate Marketing”-“Confirm”.
2. Withdrawal takes effect:
From 0:00 on the second day after your operation, the promotion conducted by the alliance for you will be immediately invalid. For transactions where the buyer clicks the promotion link to submit an order after you withdraw, you do not need to pay commissions; however, for transactions where the buyer clicks the promotion link before you withdraw from the alliance (including the day you apply for withdrawal), and the transaction is carried out within 15 days, you still need to pay commissions to the alliance according to the alliance standards.
3. Withdrawal restrictions:
Sellers can apply for withdrawal 15 days after joining the alliance promotion; merchants cannot rejoin the alliance promotion within 15 days after withdrawing from the alliance promotion. If you rejoin, follow the same steps as the first time you join.
4. Confirmation of withdrawal status:
Log in to the AE merchant backend – marketing center – alliance promotion. If you see the page for adding the alliance, it means that you have withdrawn; if you see the “Alliance Management Dashboard”, it means that you need to continue to operate.
FAQ
Q: Product commission ratio?
A: The product commission ratio refers to the alliance promotion commission ratio that the merchant is willing to pay for the product (explosive or flagship product). For products that want to increase sales, it is recommended to set a high commission. The maximum commission rate for hot products that the system can apply is 90%. Merchants in key products and key markets can set higher commission promotions.
Q: What is the relationship between the commission rates of different products?
A: The commission rate of hot products ≥ the commission rate of main products > the commission rate of categories > the default commission rate of the store. Multiple products in an order will calculate the affiliate commission separately according to the corresponding commission rate. The category commission rate refers to the affiliate marketing commission rate set by the merchant for each category of his store (the category classification is based on the backend category of the website where the product information is located) (including the system setting rate set by the merchant by default).
Q: When does the commission rate take effect?
A: When the promotion is set for the first time, it will take effect immediately. If the change is before 0:00 US time, it will take effect at 0:00 on the new day, and after 0:00, it will take effect at 0:00 on the next day.
Q: What is the time point for determining the commission rate?
A: The commission ratio when the order is submitted is used to determine which company will deduct the commission for the order. That is, if the store buyer submits the order on the 1st, the commission ratio of the product is 10%, and then the merchant changes the ratio to 15%. The order is traded on the 10th, and the commission is still deducted according to the commission ratio of 10% when the order was submitted.
Q: When does the merchant pay the commission?
A: The commission is deducted when the order is successfully traded (the store buyer confirms receipt on Taobao).
Q: What is the difference between AliExpress affiliate marketing and Taobao Through Train?
A: The sources of traffic are different: Taobao Through Train helps merchants get more exposure within the AliExpress website, while the alliance helps merchants get more traffic outside the AliExpress website;
The payment methods are different: Taobao Through Train pays for each click, and the alliance pays for each transaction.