For online stores, Twitter is another platform that connects current and potential customers with products and brands. It can deeply penetrate into the lives of interested participants, thereby building brands and loyalty. For some reasons, it is now difficult to increase the number of Twitter followers by following large-scale users, but this does not mean that marketing on Twitter is ineffective. The more followers you have, the more obvious the brand promotion effect will be.
1. Choose the right Twitter marketing software
Many people use Twitter, but most people do not use this service by entering its specific website, but through hundreds of applications on the Twitter platform, including Twitterface and Twitalyzer.
2. Identify Twitter users
Don’t follow users automatically and then filter them. Doing so will not ultimately obtain accurate users, but look for hyper-connected Twitter users. We can target Twitter users who can promote business in order to gain users and readers with their help. At the same time, we cannot ignore those potential users who may become positive users of online stores in the future.
3. Build appropriate and effective network relationships
Twitter should be fundamentally used as a tool for building relationships, and ultimately benefit from the core influencers in the group that are related to your products.
In addition to building network relationships with end users, bloggers, webmasters, publishers, journalists, owners, and those who have websites in the same field as your products, you can also focus on building network relationships with opinion leaders in related fields, but don’t forget those useful Twitter users. As long as we maintain active networking with them for a long time, they will eventually be happy to help us promote and promote our brands and products.