Talent gaps and training strategies in the cross-border e-commerce industry

With the development of global trade, the cross-border e-commerce industry has ushered in unprecedented development opportunities. However, in contrast to this is the lack of professional talent pool. On the one hand, the cross-border e-commerce industry is booming, and on the other hand, the problem of talent gaps has become increasingly prominent. To cope with this challenge, companies need to take effective measures to develop and recruit talent.

Government-enterprise cooperation model

Local governments have introduced many welfare policies in response to labor saturation in traditional industries and labor shortages in emerging industries. For example, the “Dream Realization Plan” launched by the Shenzhen Federation of Trade Unions aims to give employees in Shenzhen enterprises the opportunity to improve their skills. This kind of social training not only helps the employees’ transformation, but also cultivates outstanding talents in the cross-border e-commerce field. basic talents.

Cultivating effective managers

Excellent managers are not only business promoters, but also team leaders. They need to have the ability to motivate teams, coach members, and coordinate resources. In addition, good managers also need to pay attention to the growth of team members. Understand the needs and potential of team members and support their growth through regular evaluation and feedback.

Cross-border e-commerce talent recruitment strategy

Company managers need to understand the cross-border e-commerce industry before recruiting. Finding talent that matches the current stage of your business is crucial. At the same time, enterprises must formulate corresponding requirements based on their own circumstances and implement them. For high-end talents, companies need to provide favorable conditions to attract them to join.

Attach importance to talent and team building

The success of cross-border e-commerce is inseparable from a professional team. Enterprises should pay attention to the discovery and cultivation of talents. They must not only have the ability to discover talents, but also have the charm to attract talents. In addition, communication and coordination need to be strengthened among various departments within the enterprise to create a good working environment for cross-border talents.

Qualities that cross-border e-commerce talents should possess

Cross-border e-commerce talents are a kind of compound foreign trade talents. They not only need to have experience in traditional foreign trade, but also need to master the ability to operate cross-border e-commerce websites. This includes a deep understanding of cross-border e-commerce platform rules, data analysis capabilities, and insights into overseas consumer habits.

Cross-border e-commerce training model that promotes learning through competition

The “Hundred Cities and Thousand Schools” plan implemented by Alibaba aims to cultivate millions of new talents in “China’s foreign trade + Internet” by uniting the government, universities, enterprises and training institutions. This model of promoting learning through competition is considered to be an efficient and practical way to cultivate cross-border e-commerce talents.

Nurture the growth of cross-border teams

Drawing a “learning map” can help team members clearly understand their own growth paths. Build an “upgrade panorama” of team members through the three elements of key challenges, layered learning objectives, and deliverable proof. In addition, through the construction of key research groups, learning systems and learning atmosphere, the growth of team members is further promoted.

Develop the combat effectiveness of cross-border teams

Team combat effectiveness depends on mutual trust, goal consistency and fighting spirit. Through the three methods of “team building with friends”, “team building with teammates” and “team building with comrades”, the cohesion and combat effectiveness of the team can be effectively improved.

To sum up, the development of the cross-border e-commerce industry cannot be separated from the support of talents. Whether through government-enterprise cooperation, internal training or external recruitment, companies should pay attention to the training and recruitment of talents to promote the healthy development of the industry.