Detailed explanation of Alibaba International Station product release steps and RTS product release

Publishing products on Alibaba International Station is a complex but orderly process, involving multiple steps from preliminary preparation to final submission. This article will detail this process, with a specific focus on the release of RTS products.

Preparation for product release

Before officially launching a product, sellers need to prepare a series of materials, including but not limited to keywords, product names, high-quality product images (it is recommended to upload them to the image bank in advance), as well as detailed product parameter tables and descriptive Word.

Detailed explanation of steps

Log in and enter the background

First, log in to Alibaba’s official website (www.alibaba.com), click the “Sign In” or “My Alibaba” button in the upper left corner to enter the login interface, enter your account information and enter the management background.

Enter product release page

Select “Product Management” in the navigation bar on the left side of the background, and then click “Publish Products”, which will guide you to the product release page and product category selection interface.

Select product category

It is crucial to accurately select the category to which your product belongs. Categories not only help buyers quickly locate the products they need, but also play a positive role in improving search rankings. Depending on the product, choose from the recommended categories provided in the search box.

Fill in basic information

After completing the category selection, enter the product information filling process. This part includes the entry of basic information such as product name, keywords, and product pictures.

Set product attributes and transaction information

The next step is to set the product attributes, including custom attributes and transaction information. Custom attributes allow up to ten fields to be filled in, covering content such as model, scope of use, etc.; while transaction information covers key points such as minimum order quantity, supply capacity, and packaging methods.

For RTS products, special attention needs to be paid to the setting of the freight template. The freight template helps define the cost and timeliness under different transportation methods, and supports the use of Alibaba Logistics or its own logistics solutions.

Edit product details page

Editing the product details page involves reasonably laying out the prepared pictures, text descriptions, parameter tables and other information on the page. This step emphasizes the professionalism and beauty of the visual presentation.

Group and submission

The final step is to assign the published products to the appropriate product grouping and conduct a thorough check to ensure that the information is correct and 100% complete. After confirming that it is correct, click the “Submit” button and wait for review.

Special advantages of RTS products

RTS (Ready to Ship) products enjoy the additional traffic advantage brought by independent channels, which can accumulate sales faster and improve rankings. In order to publish such products, sellers need to activate the credit protection service in advance.

Through the above steps, merchants can successfully publish product listings on Alibaba International Station that attract the attention of potential buyers. Whether it is a standard product or an RTS product, following the above guidelines can effectively improve release efficiency and quality.