AliExpress main image requirements and best practices: from material collection to store design

On the AliExpress platform, the number of main images for each product is usually required to be between 3-5. This quantity limit is intended to provide merchants with a better opportunity to display and promote their products while increasing consumers’ interest in purchasing. Below we will analyze in detail the main image requirements of AliExpress and the best practices behind them.

1. Carefully select representative images

The limit on the number of main images helps merchants to focus more on selecting the most representative and attractive images of their products. Merchants need to think carefully about how to best present the features and selling points of their products to attract consumers’ attention. This careful selection method allows consumers to quickly understand the features and advantages of the product, thereby increasing their willingness to purchase. In fact, it is more appropriate to have a maximum of 5 main images on AliExpress. Merchants should choose the appropriate number of main images based on the characteristics of their products and target audiences, and try to ensure that each image can produce good results.

2. Improve web page loading speed and user experience

An appropriate number of main images can improve web page loading speed and user experience. In the Internet era, users have increasingly higher requirements for the loading speed of web pages. If there are too many main images on a product page, it may cause the loading speed to slow down, thereby reducing the user experience and conversion rate. By limiting the number of main images, the AliExpress platform encourages merchants to choose the most representative and attractive images while ensuring page loading speed.

3. Pay attention to other forms of picture display

In addition to the main image, AliExpress also provides upload options such as detail page images, SKU images, and product videos. Merchants can use these additional pictures to show the details, functions and usage scenarios of the products, providing consumers with more comprehensive information. Through various forms of picture display, you can better attract consumers’ attention and increase product exposure and sales.

How to collect attractive materials for AliExpress product main images?

If we want to make the image more attractive, we can also add some promotional materials to the main image. Where to collect these materials? Nitu.com is a very practical place to find materials. Search for store icon materials on Nitu.com and you can find many different types of materials. If you need other types of materials, just fill in the keywords you are looking for in the input box. If you see a material that you are satisfied with, you can click to download it. Taking the third material as an example, 40 sharing points will be deducted to download this material. Material collection is so simple, go and try it now.

Design a store sign

Before designing the store sign, we need to know the size of the store sign. Go to “Store” – “Store Management” – “Store Decoration and Management” – “Enter Decoration” in the “AliExpress” seller backend. In the store decoration interface, click “Edit” in the upper right corner of the store sign to view the size requirements of the store sign. In the store recruitment, you can see that the required height is between 100px and 150px, and the width is 1200px. This is the size of a store. After understanding the size, we can start designing. First we need a PS software. Create a new layer in PS with a width of 1200px and a height of 150px, then add a background color to the layer, and then add the text and pictures.

To add text, select the horizontal text tool icon and enter the text in the layer. After entering the text, adjust the font to the appropriate size, and then add a product image to the left and right sides of the text. Such a simple store sign has been designed. Save the image to your computer desktop and then upload it to the “AliExpress” store.

To sum up, the AliExpress main image requirements are set to balance the relationship between product display and user experience, and provide merchants with a good platform to display products. Merchants should carefully select and design main images according to platform regulations, combined with their own product characteristics and target audiences, to achieve better sales results.