Amazon store encounter association: detailed explanation of complaint process and preventive measures

The Amazon platform clearly opposes sellers opening multiple stores. Once a seller is found to have such behavior, the platform’s anti-correlation mechanism may be triggered, resulting in the store being banned. This article aims to help sellers understand the concept of Amazon account association, identify factors, and provide effective appeal guidelines.

1. Amazon account association definition

According to Amazon’s official regulations, a seller can only open one Amazon account on the same Chinese website without additional permission. If Amazon discovers that a seller has multiple accounts on the same site, the accounts will be considered linked and closed. Amazon uses a variety of technical means and data analysis (such as IP addresses, browser fingerprints, cookies, protocols, etc.) to detect and determine the correlation between accounts.

2. Analysis of related factors

1. Software factors

  • IP address: Each terminal network has a unique IP address. When operating multiple accounts, you should avoid logging in on the same device to prevent correlation caused by the same IP address.
  • Browser fingerprint: Including time zone, browser plug-in information, etc. Amazon will collect this data to determine whether it is operated by the same person.

2. Hardware factors

  • Computer, network card, router: It is recommended to use independent devices to manage different accounts.
  • Hard drive information: Avoid sharing storage devices to avoid leaving traces of association.

3. Registration information

  • Legal name, address, phone number, credit card, email, collection account: This information must remain separate.

4. Product information

  • Category, price, how-to, image description: Too much consistency may also be considered an association.

3. Appeal steps

1. Determine the reason for the association

After receiving the notification from Amazon, you must first clarify the specific reason why the store is associated.

2. Collect supporting documents

Prepare all relevant documentation and evidence to demonstrate the independence of accounts.

3. Write a letter of appeal

Write a clear, detailed appeal letter explaining the fact that the store operates independently and attach supporting documentation.

4. Submit appeal

Submit your appeal letter and evidence through Amazon Seller Central or contact Seller Support.

5. Communication and follow-up

Maintain close communication with Amazon and add necessary information in a timely manner.

4. Preventive measures

To avoid possible association problems in the future, sellers should do the following:

  • Register using different account information.
  • Do not manage multiple accounts on the same computer.

Conclusion

Dealing with Amazon account association issues requires patience and meticulous work. Correctly understanding and executing the above steps can help sellers effectively resolve the challenges caused by account association and resume normal store operations.