A comprehensive guide for Amazon sellers: key considerations from product selection to store management

Notes on Amazon luggage category

The Amazon luggage category requires sellers to conduct strict reviews to ensure product quality and buyer experience. Children’s bags need to pass CPC certification. Before entering the market, sellers should note the following:

  • Personalized selection: Provide a variety of styles to cater to different buyer needs.
  • Market Research: Gain insights into your target audience, competitors, and market trends.
  • Building segmented categories: Deeply explore potential market segments.
  • Nationally differentiated supplements: Differentiated supplements based on the cultural characteristics of different countries.

Strategies for dealing with blocked seller accounts

Common reasons for seller accounts to be blocked include violations of Amazon policies, intellectual property issues, counterfeiting, etc. When making a complaint you should:

  • Contact Amazon Now: File an appeal through the Seller Support Center or by email.
  • Provide relevant evidence: such as supplier contracts and quality inspection reports.
  • Re-examine the business model: Strengthen internal management and improve product quality.
  • Maintain good communication: Respond proactively to Amazon issues.

Precautions for operating children’s toys

Children’s toys must meet safety standards, provide accurate product information, and comply with advertising regulations. Also required:

  • Proactive problem solving: Respond to consumer feedback in a timely manner.
  • Continuously monitor regulatory changes: Ensure products remain compliant.

Notes on product selection

When selecting products, you need to consider your financial situation, personal preferences, and resource advantages. Additionally, note:

  • Competitive environment: Avoid red ocean categories.
  • Product function: Try to be as simple as possible to facilitate quality control.
  • Update: Choose products that are updated slowly and have no obvious seasonality.
  • Sensitive products: Avoid liquids, pastes, etc.
  • Quality stability: Choose products with high praise rates.

Logistics setting methods and precautions

Logistics settings require logging into the Seller Center and selecting the logistics management option. Things to note include:

  • Choose the appropriate logistics method: Consider factors such as product attributes, transportation distance, etc.
  • Fill in accurate logistics information: Avoid returns caused by inaccurate information.
  • Update logistics information in a timely manner: Ensure information accuracy and timeliness.
  • Control logistics costs: Avoid excessive logistics costs that affect profitability.
  • Choose compliant logistics service providers: Avoid using non-compliant service providers.

Knowledge related to opening cases

Opening a case refers to the process of sellers submitting questions and complaints to Amazon customer service. Note:

  • Provide detailed problem description: so that customer service can handle it faster.
  • Respect customer service: polite communication issues.
  • Comply with platform rules: Avoid illegal operations.
  • Be patient: Wait for customer service to handle it.

Effective ways to quickly browse sellers’ stores

View the Amazon seller store through the search function, seller directory, seller center or directly access the link. Note:

  • Verify seller credibility: Read reviews and feedback.
  • Be aware of product price fluctuations: Avoid buying out-of-date items.
  • Beware of fake stores: Verify the identity of the seller.

Notes on e-mail delivery

Using ePacket to deliver goods requires registering an account, creating an order, preparing items, and delivering items. Note:

  • Comply with contraband regulations: Avoid customs seizures.
  • Use the correct packaging materials: Keep items safe.
  • Timely tracking of logistics: Dealing with lost or damaged items.

How to register and fill in Chinese information

Registering an Amazon seller account requires filling in Chinese information. Note:

  • Name format: Chinese surname first.
  • Company name: Use a Chinese name.
  • Address: Be as detailed as possible.
  • Provide clear copies of ID.

Instructions on seller related fees

There is no fee to register as an Amazon seller. However, you need to pay during the sales process:

  • Item sales fee: Calculated by product category and selling price.
  • Storage charges: Calculated based on product type, quantity and storage time.
  • Advertising costs: Increase product exposure.

Notes on Australian site registration

To register for Amazon Australia, you need to provide company or personal information, tax information, and bank account information. Note:

  • Choose the right seller plan: Choose according to your own situation.
  • Prepare the required documents: including basic company or personal information, tax information, etc.
  • Comply with platform rules: Ensure the normal operation of the account.

Notes on product selection for the British website

When selecting products on Amazon UK site, you need to pay attention to product materials, combine consumption habits, understand the products that can be sold, check the platform sales rankings, and pay attention to profits and return on investment.

Notes on using product selection checklist

When selecting products, you need to consider market demand, competition level, profit margin, unit price, non-infringement, and ease of transportation. Also required:

  • Check the current supply of goods in the market: Estimate the level of competition.
  • Query market demand: Determine supply exceeds demand.
  • View product design patents: Avoid infringement.
  • Cost accounting: Calculate various expenses.
  • Query home page sales: Estimated market capacity.

The above are the key considerations for Amazon sellers from product selection to store management. I hope it will be helpful to sellers.