How to check the daily sales of Amazon products and how to increase sales
For Amazon sellers, it is crucial to check the daily sales of products and increase sales. Below we’ll detail how to check the daily sales of Amazon products and share some effective strategies to increase sales.
View daily sales of Amazon products
1. Navigation bar
There will be an Amazon login button in the Amazon navigation bar. After clicking to log in to your Amazon account, enter the Amazon backend. There will be a “Seven Days Sales” at the head of the page. Click the drop-down box to select today (so far). , you can view the sales data of the Amazon store for the day.
2. Amazon backend business report
After logging in to Amazon’s backend center, find the data report item, then click it, select “Business Report” in the list below, enter, select the corresponding date, and you can view the Amazon store’s sales data report for that day. However, merchants should be aware that this data may lag.
3. Use third-party Amazon sales tools
Tracker M supports the mobile APP to view Amazon’s real-time sales data. After we log in to the system and bind the Amazon store, we can view the sales data of the Amazon store or product for that day.
Effective strategies to increase sales
1. Optimize product pages and keywords
Optimizing product pages and keywords is one of the important factors in increasing Amazon product sales. Sellers need to optimize the title, description, pictures, comments and other content of the product page to make it more attractive and informative, attracting users’ attention and desire to purchase.
2. Improve product reviews and feedback
Improving product reviews and feedback is one of the important means to increase Amazon product sales. Sellers need to actively interact with users, pay attention to user reviews and feedback, and take measures to improve product and service quality, improve user satisfaction and brand image.
3. Optimize logistics and distribution
Optimizing logistics and delivery is one of the key factors in increasing Amazon product sales. Sellers need to choose appropriate logistics and delivery methods to ensure that goods can be delivered to users in a timely and accurate manner.
4. Choose an appropriate price strategy
Choosing an appropriate pricing strategy is one of the important means to increase Amazon product sales. Sellers need to choose an appropriate price strategy and formulate their own price strategy based on market demand and competitors’ price levels.
5. Use Amazon Advertising
Using Amazon advertising is one of the important means to increase the sales of Amazon products. Sellers can choose Amazon advertising services to promote their products through advertising and increase exposure and sales.
6. Optimize product brand and image
Optimizing product brand and image is one of the important factors in increasing Amazon product sales. Sellers need to build their own brand image to increase brand awareness and loyalty.
7. Provide high-quality after-sales service
Providing quality after-sales service is one of the key factors in increasing Amazon product sales. Sellers need to establish a good after-sales service mechanism, respond to user inquiries and questions in a timely manner, and provide users with better after-sales service.
8. Do CPC on-site promotion
Sellers who choose to do CPC on-site promotion should pay more attention to the use and screening of keywords. In order to achieve better results, sellers must first optimize the product details page before doing CPC on-site promotion.
9. Send FBA
FBA is a standard feature for operating an Amazon store. FBA is required to promote new products. It is also required to improve user experience, shorten delivery time, and reduce return rates.
10. Ask for feedback (Feedback, Review)
The number and rate of positive reviews also directly affect the search ranking of the product, so it is very important to get positive reviews. But in fact, not all buyers will take the initiative to leave reviews, and good reviews are really important to sellers, so it is recommended that sellers take the initiative in a timely manner.
11. Adjust price
Price is a sensitive factor. At different sales stages of the product, sellers can adjust prices according to market demand. The right price can give sellers an advantage when grabbing the golden shopping cart, which can greatly help increase conversion rates and sales.
12. Strengthen product quality and competitiveness
In Amazon US, product quality and competitiveness are crucial. Sellers need to ensure that their products are of high quality and compared with similar competing products. Understand competitors’ pricing, product features and sales strategies, find advantages, and provide more attractive products.
13. Optimize product list and detail pages
The product list and detail pages on Amazon’s US site have a great impact on sales. Sellers should focus on optimizing product titles, keywords, descriptions, and images to increase product visibility in search results. At the same time, ensure that the product details page displays product information clearly and accurately to attract buyers’ interest and desire to purchase.
14. Social media and online advertising promotion
Leverage social media and online advertising platforms such as Facebook, Instagram, and Google Ads for targeted promotion. Through precise advertising positioning and eye-catching advertising creativity, attract more potential buyers and increase product exposure and clicks.
15. Provide excellent customer service
Excellent customer service is a key factor in increasing sales and improving reputation. Respond to buyers’ inquiries and questions in a timely manner, handle returns and refunds, and focus on buyer satisfaction. Increase buyer loyalty and word-of-mouth by providing excellent customer service, attracting more repeat purchases and word-of-mouth recommendations.
16. Pay attention to market trends and competitors
On the highly competitive Amazon platform, understanding market trends and competitor dynamics is an important means to increase product sales. Sellers can understand consumer needs and competitors’ product features and strategies through market research and competitive analysis, and adjust their products and marketing strategies in a timely manner to maintain competitive advantages and increase product sales.
17. Utilize Amazon’s own advertising platform
Deliver targeted advertising through Amazon’s own advertising platforms, such as Sponsored Products and Display Ads. Develop an appropriate advertising plan based on your products and target audience to increase product exposure and conversion rate on Amazon.
To sum up, to increase sales on Amazon, sellers need to focus on product quality and competitiveness, optimize product pages, promote through social media ads and Amazon’s own advertising platform, and provide high-quality customer service. By combining these key strategies, sellers will be able to increase sales and achieve business success on Amazon.