Trademarks are not classified as high or low, good or bad, but there are regional differences. If you only register a domestic trademark and do not involve overseas, if someone else registers a trademark that is both domestic and foreign, the advantage will not be obvious. , just like fingers are smaller than fists, the quantity cannot be compared with others. Nowadays, business and entrepreneurship are not limited to domestic, but also need to expand overseas. It is also necessary to register overseas trademarks. So, let’s learn about overseas trademark registration. necessity.
1. Registering an overseas trademark can prevent others from registering overseas in advance, and avoid the regret of passively choosing a new trademark and losing the existing trademark. In the case of buying and selling trademarks, I’m nowhere near an existing trademark. For example, the trademark to be registered is pre-registered by someone else. If you really want it, you can only buy it at a high price. There is no other way. If the other party is unwilling to sell it, you will lose it forever.
2. Avoid inadvertent or passive infringement of others’ foreign trademark rights. If you use a trademark that is not registered overseas, it can easily cause infringement and cause losses to the company.
3. Trademark rights have certain geographical restrictions. If trademark rights are obtained in a certain country, the trademark rights are protected by local law.
4. Registering overseas trademarks in advance is conducive to the stable export of goods, timely formulation of market strategic measures, and preventing the embarrassing situation of products that are urgently needed for export but do not have international trademarks.
5. Lay the foundation for creation. After a trademark is registered abroad, it can quickly seize the market. Of course, the earlier you register, the greater your chances of establishing your brand and quickly expanding your market sales channels.
The above introduces the relevant knowledge about the necessity of overseas trademark registration. Now that international business is so frequent, overseas trademark registration is essential. Having a certain overseas trademark as a basis is a good start and can save a lot of trouble. Nowadays, in order to prevent infringement, squatting, sales bottlenecks and many other factors, companies have begun to register overseas trademarks. If the trademark is successfully registered, the company will either start a new business, acquire it at a high price, or work hard to protect its rights. Trademark priority has become the consensus of many companies. Not only must they register trademarks before goods or services enter the market, but they must also make long-term plans.