Many new AliExpress merchants don’t know how to write titles when they first start, so they search a large number of AliExpress title writing tutorial videos on the Internet. Some even novice AliExpress merchants don’t watch the videos and just write a lot of words without any explanation. Compliant titles will directly lead to the loss of store rights. So generally speaking, what skills do AliExpress title writing tutorial videos teach? Then look down.
1. Readability.
Although search engine crawling is very important, if the title of AliExpress is incomprehensible to the platform sellers, buyers will generally not click in. If they don’t click in, there will be no conversion, so quickly Merchants must pay attention to the readability of titles and avoid grammatical errors.
2. 128 characters for the title.
AliExpress merchants can use 128 characters to write titles. AliExpress merchants all know that a title that is too short is not conducive to coverage. For example, if the product is “running shoes”, if the user searches for something else, it will If you can’t find the product from an AliExpress merchant, make the title longer so that it can be seen by more users.
3. The words must be spelled correctly.
It is recommended that AliExpress merchants use word software when writing. However, because there are differences in English and Chinese searches, AliExpress merchants also need to pay attention to spelling. If there is a mistake, platform merchants will not be able to search. title, so it cannot be converted.
4. Make good use of tools to find words.
AliExpress merchants use some software to find highly relevant search terms based on title selection words, long-tail words, and setting core words.
5. Keywords.
AliExpress merchants can usually collect some words that are highly relevant to their own products, screen out some keywords that are highly relevant and have traffic, and finally follow the habits of search engines and the needs of platform users. Go ahead and write an appropriate title.
To sum up, these are some of the skills that will be taught in the AliExpress title writing tutorial video. If AliExpress merchants want to do a good job in e-commerce, they should do a good job in the store. Product titles are very important, so AliExpress merchants must learn how to write titles, master the skills, and be sensitive to the platform’s data. After all, data is a prerequisite for optimization.