As we all know, cross-border e-commerce sellers need to choose products based on product preferences and seasonal changes on different e-commerce platforms. When summer is coming, what products are best to choose when opening a store on Wish? This is what this article wants to focus on. I hope that through a series of wish platform product selection recommendations, it will be helpful to all cross-border e-commerce wish sellers.

1. Trendy products.

Since the wish platform is a young sales platform for the North American e-commerce market, it is always right to choose more fashionable and trendy items. If cross-border e-commerce sellers don’t know where to start, they can check through popular North American social platforms such as Facebook and Tiktok to see recent product trends and discussions. Select wish’s supply channels based on data decomposition.

2. Branded products.

If you want to ask: What product should I choose when opening a store on Wish? Brand-type products must not be ignored. Because the Wish platform attaches great importance to brand products, if you have the strength and conditions, creating a product with a good reputation is the best choice. It can also effectively create marketing barriers and avoid low-level price strategies on Wish.

If you want to build brand products, it is best to have many years of vertical experience in a certain segment. Wish sellers should ensure that they have a deep understanding of certain products or categories, and Being able to cooperate more closely with suppliers and distributors at all levels, so that we can obtain products with more price advantages. Of course, before wish sellers build a brand, they should use these basic resources to create popular products, while optimizing and deepening their original corporate advantages to better obtain traffic support and logistics support from wish. You can also use third-party tools such as Google Trends or Google Keyword Planner for data analysis. In short, the above is the relevant explanation for “What products should I choose when opening a store on Wish?” If cross-border e-commerce sellers are hesitant to choose products, they can directly open social platforms such as Facebook and TikTok to check to see what products are more popular in the near future; or they can use their corporate advantages to build well-known brand stores on the Wish platform.