Many sellers who open a store on AliExpress pay special attention to store traffic. In fact, if they want their store to have more traffic, in addition to the seller’s promotion, they also need to create popular products. So how do you promote popular items on AliExpress Express? Let’s introduce it below.
1. Product selection.
Select products and designs based on the aesthetic vision of the audience in the promotion market. This is the foundation and the most important link.
2. Word selection.
The product is itself, so the words are the key to whether the seller’s store advantages can be displayed. The quality of the words determines whether the product can be displayed in front of the right people. In the early stage, some precise keywords must be selected for promotion. , generally for large categories, accurate words of level 2 or above are selected. If the category is too small to add big words, it needs to match the product.
3. Be a good crowd.
Crowd tags are so important now. Sellers must select a group of people that are highly consistent with the product type and highlight the product’s group label. If through trains want to create a hit product, one thing they must do well is the conversion rate. The conversion rate determines whether the product can be a hit with a high probability. The better the conversion rate, the higher the probability that the product will become a hit. Of course, click-through rate and click volume are also very important.
4. Product differentiation.
If the seller has certain product design and development capabilities, it is best to do more research on the market, and make whatever is popular according to this year’s trends. It is best to come up with a few models that can stand out, and it is best to create differences. Chemical products, this is not to say that they can lead, but they also have huge sales potential.
Title differentiation, do not copy the titles of other popular products, because the title will change with the change of data. What kind of title should be used for what kind of product weight, and the weight of each product is accumulated They are all unique and will not be repeated.
The selling point is differentiated. Now the platform traffic is huge, the market is good, and there are countless store products under the same category. If the product just blindly imitates the excellent stores of the same industry, it is equivalent to doing things for competitors. Promoting traffic will do you no good.
AliExpress Express is very helpful in promoting popular products, but before promoting popular products, merchants must select good models and add good product keywords and accurate information during the promotion process. Crowds, etc., as long as the products are differentiated and creative, it will only be a matter of time to create a hit.