Meikeduo recently announced a new strategy to enter the Brazilian fashion industry in response to the expansion of the Chinese giant Shein in the Brazilian market. Starting from Bras, this strategy aims to attract more small and medium-sized entrepreneurs and launch in different cities in Brazil. This shows that Meikeduo attaches importance to the potential of the Brazilian market and provides sellers with growth opportunities and full support.
1. Investment plan and employment opportunities.
Meikeduo plans to invest 19 billion reais in Brazil and expects to employ 5,700 employees and create 21,000 jobs. This investment aims to increase the penetration of e-commerce in Brazilian commerce. Currently, about 32 million users log in to the fashion section of the Meikeduo platform every month. Such investment plans will bring more economic benefits and employment opportunities to help the development of the Brazilian market.
2. Expand the market and growth opportunities.
The Meikeduo platform receives 40 orders per second, which brings huge business opportunities to sellers. By expanding sales potential and the influence of entrepreneurs, Meikeduo plans to attract more sellers to join. For sellers in Brazil, Mercado Pago provides a variety of services and assistance, including setting up fixed collection points, logistics hubs, coupon assistance, product advertising, free shipping, etc. In addition, they also provide entrepreneurs with follow-up consultations and conditions for obtaining credit on the Mercado Pago platform. Such support will help sellers better expand the market and increase sales.
3. All-round support in the seller center.
Mercado Pago’s seller center provides businesses with a wealth of tools and resources to help sellers better manage their businesses and enhance their competitiveness. These tools cover financial and pricing strategies, marketing, customer service, digital reputation, logistics, taxation, credit, payment methods, indicator management and stock organization. With these tools and resources, sellers can run their businesses more effectively, improve efficiency and increase sales.
Mercado Pago’s new strategy to enter the Brazilian fashion market brings sellers huge growth opportunities and all-round support. By investing and expanding sales potential, Mercado Pago is committed to increasing the penetration of e-commerce in Brazilian commerce and injecting new impetus into the development of the Brazilian market. At the same time, sellers will also benefit from the support of Meikeduo. Through the orders brought by the platform and the rich tools provided by the seller center, they can open up a broader market and achieve business growth and success. Meikeduo’s market development strategy is an opportunity worth looking forward to for the Brazilian market and sellers. I hope this article will be inspiring for readers who are concerned about Meikeduo’s market entry into Brazil.