What is Shopee’s store naming policy?
A professional store name builds trust and confidence in buyers. The following rules should be followed when deciding on a store name to reflect credibility:
1. Include at least 5 characters but no more than 30 characters.
2. Include alphabetic and numeric characters. Avoid using a store name that only contains numeric characters.
3. Avoid using emoticons or special characters such as punctuation marks.
4. Avoid using the word “Shopee”.
5. Avoid using vulgar, prohibited, offensive or sensitive words.
6. Avoid using the same name as an existing account on Shopee. If you enter an existing account name, you will see an error message.
7. If you are a brand owner, use only a trademark or brand name. Proof documents are required.
8. Avoid listing products in your store name.
9. Avoid using personal information such as address or contact details.
10. Avoid using promotional content, such as discounts or free shipping.
11. Avoid linking to external websites or platforms.
12. Avoid including your store’s opening hours.
Note?
You can only change your store name once every 30 days. Avoid frequent changes, as this may confuse shoppers.
Original details from Shopee’s official website:
What is Shopee’s policy on shop naming?
A professional shop name builds trust and confidence in buyers. Follow these rules when deciding on a shop name to reflect credibility:
1. Include at least 5 characters, but not more than 30 characters.
2. Include both alphabetic and numeric characters. Avoid shop names that only have numeric characters.
3. Avoid emoticons or special characters such as punctuation marks.
4. Avoid the word "Shopee".
5. Avoid vulgar, prohibited, offensive, or sensitive words.
6. Avoid using the same name as an existing account on Shopee. You’ll see an error message if you enter an existing account name.
7. Only use a trademark or brand name if you’re the brand owner. Supporting documents will be required.
8. Avoid listing products in your shop name.
9. Avoid personal information, such as addresses or contact details.
10. Avoid promotional content, such as discounts or free shipping.
11. Avoid links to external websites or platforms.
12. Avoid including your shop’s operating hours.
Note
You can only change your shop name once every 30 days. Avoid frequent changes as it may confuse shoppers.
Article source: Shopee official website