The following is an example of informing customers about a promotional product.

Dear Sir,

Looking though our records we note with regret that we have not had the pleasure of an order from you since last October.

As you were one of our regular clients, we are very much concerned if you have been dissatisfied either with our goods or with the way in which we have handled your orders. Would you please fill out the enclosed reply card if you have encountered some problems with us ? We will give your comments immediate attention.

We think you may you may be interested to know that we have recently been appointed agents for the sale in this country of the computers of three of the leading American manufacturers. Our stocks now include a wide range of first- class personal computers at very attractive prices. You will see from the catalogue enclosed that our prices are very much lower than those of other importers. In addition, we are offering very generous terms of payment. We look forward to the pleasure of your renewed order. Yours faithfully, xxx