AliExpress store opening guide: detailed explanation of the entire process from site selection to operation

1. Market analysis of popular countries for opening AliExpress stores

Brazil

With the influence of the World Cup, the popularity of the Brazilian market continues to rise. Data shows that Brazil has surpassed Russia and become the country with the largest traffic on AliExpress.

Russia

Russia has always been one of AliExpress’ important markets, accounting for 12.88% of platform traffic and ranking second among local shopping websites.

Spain

The Spanish-speaking market cannot be ignored, and AliExpress ranks third among Spanish shopping websites.

Ukraine

Despite its relatively small size, Ukraine is still a market worth watching.

Chile

Chile, another Spanish-speaking market, also has potential.

2. Analysis of reasons for no traffic when opening a store

• Store Name: An unattractive store name can lead to lack of traffic.
• Insufficient market research: Lack of understanding of the target market makes it difficult to meet buyer needs.
• Poor quality or overpriced products: Integrity and reasonable pricing are key.
• Poor product image quality: High-quality images can help make your product more attractive.
• Single product display: The lack of related product recommendations affects exposure.
• Insufficient online time: Failure to ensure sufficient online time affects visitor experience.
• Improper choice of logistics: It is important to choose high-quality and fast logistics services.

3. Product quantity and quality

AliExpress does not stipulate that you must upload a specific number of products. The platform pays more attention to product quality and service than quantity.

• Product Quality: Ensure every product meets high standards.
• Information Accuracy: Provide detailed and accurate information.
• Market positioning: Choose competitive products based on positioning.
• Differentiation: Highlight product features to attract customers.

4. Cost analysis

Store fees

There are different charging standards according to different levels of stores.

Platform commission

A commission of 5%-10% is required when selling items.

Overseas warehousing fees

Using overseas warehouses will incur certain storage costs.

Product photography and design fee

Design costs for high-quality images.

Advertising costs

Buy advertising space through the platform to increase exposure.

Logistics costs

Freight charges vary depending on the logistics method.

5. Business license requirements

Individual entrepreneurs do not need to provide a business license, but corporate entities must provide one.

6. Registration process

Basic version store

No domestic operating license required.

Formal registration steps

1. Visit Alibaba International Edition and fill in the registration information.
2. Provide store information.
3. Set annual fee base.

7. Quick store opening guide

Understand the certification rules and procedures, and choose the appropriate shipping method.

8. Hong Kong companies settled in

You can register through the official website and use Hong Kong company information to complete the certification.

Conclusion

It can be seen from the above analysis that opening a store on AliExpress not only requires attention to product selection and quality control, but also requires reasonable planning of market strategies, compliance with platform rules, selection of efficient logistics solutions, and necessary investment according to one’s own circumstances. I hope this article can provide useful information and support for friends who are preparing to open a store on AliExpress.