Meikeduo store registration and operation guide: from entry threshold to business strategy

In the field of cross-border e-commerce, Mercado Libre, as one of the largest e-commerce platforms in Latin America, has attracted much attention. Whether it is for sellers who want to expand their market share or entrepreneurs who are looking for new business opportunities, it is important to understand Meikeduo’s conditions for entry and its platform features.

1. Settlement conditions and registration process

According to official Meikeduo regulations, a legal person can only open one store. This means that if the seller wants to open branches in different markets or involve other markets, he needs to communicate and negotiate with the operations manager. This process requires no additional licenses or fees but ensures fairness and transparency in the market.

Registration conditions

• Enterprise legal person qualifications: The seller must be an enterprise legal person registered in Mainland China or Hong Kong, China, and can only apply for settlement in the name of the company.
• Sales record: Sellers need to have a high monthly sales record on mainstream cross-border platforms, at least US$60,000.
• High customer unit price: The customer unit price is required to be more than 15 US dollars, and the optimal range is 20 to 50 US dollars.
• Operational experience: Rich operational experience and stable supply of high-quality goods.
• Product SKU: Need to have more than 100 product SKUs.

Fees Description

• Registration fee: Registration for Mercado Libre is free and the platform does not charge any fees. You may need to pay about 4,500-5,000 yuan to settle through a third-party agency.
• Company registration investment: About 2,500 yuan.
• Store registration investment: If you already have a store, there is no need to pay, otherwise it will cost about 6,000 yuan.
• ERP investment: approximately 1,700 yuan/year.
• Product selection tool: For example, barley data costs about 2,388 yuan/year.
• Printer/Packaging Supplies: About 1,000 yuan.
• Rent cost: approximately 30,000 yuan/year.
• Working capital: about 36,000 yuan.

2. Platform features and advantages

The Meikeduo platform itself has many attractive features:

• No move-in fees: Sellers do not need to pay move-in fees or deposits.
• Multiple Country Operations: Operate multiple countries through one account to increase sales opportunities.
• Dedicated translation service: Sellers can communicate with customers in a familiar language.
• Logistics Service: Provide official logistics directly from China to Mexico, supporting full tracking.
• Convenient payment: Supports local currency and common settlement methods, and the payment cycle is short.

3. Store operation and management

Category selection

Sellers must carefully select the categories suitable for their product sales when registering a store, which directly affects the operation direction of the store. Adding new categories is complex and requires careful consideration.

Trademark selection

Trademarks are product identifiers that can assist sales and build brand image. Sellers should pay attention to details such as whether the trademark is under the company’s name, and whether it is a TM mark or an R mark.

Business status monitoring

Sellers need to pay close attention to the store’s performance, weight loss, loan status, etc. These data will affect the refund of annual technical fees, whether the store is blocked, and whether there are other hidden dangers.

4. Summary

To sum up, Meikeduo, as one of the largest e-commerce platforms in Mexico, provides sellers with broad market opportunities. However, in order to successfully settle on the Meikeduo platform and obtain more sales opportunities, sellers need to meet certain conditions, including sales flow, qualifications, supply, etc. For sellers who want to enter the Mexican e-commerce market, fully understanding Meikeduo’s entry conditions and platform features will be an important starting point.