How to successfully open and operate a semi-managed store on the TEMU platform

In the field of e-commerce, TEMU’s semi-managed model shows unique appeal and potential. To start this journey, you first need to understand the process of settling in and opening a store. At the same time, in order to ensure that the store can successfully attract traffic and maintain long-term development, it is also necessary to master some key operational steps and marketing strategies.

The process of settling in and opening a store

1. Register an account

First, you need to visit the TEMU official website and register an account, providing accurate personal information for subsequent communications and transactions.

2. Create a store

After successful registration, log in to TEMU Seller Center, find [Account Management] in the upper right corner, and then click to create a new store. In the store category selection, clearly select [Semi-managed store]. Then fill in the store information, including store name, store type and business scope. Note that here you can choose an individual business license or enterprise registration to open up to 20 sub-stores, while a personal ID card can only open 1 store.

3. Product launch

After creating a store, enter the product management page, click Add New Product, and fill in the detailed information of the product, including title, description, price and inventory quantity. Uploading high-quality product images and detailed descriptions can help attract potential buyers.

4. Set shipping and payment methods

Set reasonable shipping costs based on product characteristics, and provide multiple payment methods for buyers to choose from, such as Alipay, WeChat Pay, etc.

5. Optimize the store

Write attractive store introductions and product descriptions, and use keywords to improve search rankings. Regularly update products and prices, and actively respond to buyers’ questions and comments.

6. Promotion and Marketing

Consider using the promotion tools provided by the TEMU platform, such as advertising and promotional activities, to increase store exposure.

7. Tracking and Analysis

Regularly use data analysis tools to track store performance and adjust operating strategies based on the results.

8. Provide excellent customer service

Respond to buyer questions and complaints promptly and build trusting relationships that help retain existing customers and attract new ones.

Coping with settlement issues

If you encounter problems such as not leaving the store for a long time or failing the review during the settlement process, you should contact the official investment operation in time to seek solutions. The platform has unique requirements for ID cards, mobile phone numbers, and business licenses and cannot be reused.

Through the above clear and detailed processes and strategies, merchants can successfully complete the opening of TEMU semi-managed stores and effectively increase store traffic and sales performance. Throughout the entire process, complying with platform regulations and ensuring legal compliance of business activities is the key to success.