Full analysis of Lazada Philippines store opening costs and shipping and logistics precautions
Lazada is Southeast Asia’s leading cross-border e-commerce platform. Because of its strong market share and convenient services, it has attracted a large number of sellers to enter the Philippine market. For sellers interested in opening a store on Lazada, it is crucial to understand the store opening costs and related shipping logistics. This article will reveal in detail the cost details of opening a Lazada store in the Philippines, and discuss the precautions when shipping to help sellers operate smoothly.
Overview of Lazada store opening costs
-
Registration Fee
To become a Lazada Philippines seller, you need to register first, and the process is completely free. -
Platform sharing fee
Lazada will charge a certain fee based on different product categories, usually between 10% and 15%. -
Logistics costs
The seller is responsible for the shipping costs of the goods. Lazada provides a variety of delivery service options, and sellers can choose the appropriate logistics channel to ensure the safe delivery of goods. -
Pay the fee
Sellers can receive income through a variety of payment methods, and the platform will charge a commission of 3%-5% for each transaction. -
Packaging costs
In order to ensure the quality of the goods during transportation, sellers need to spend a certain amount of packaging costs, including cartons, plastic bags and cushioning materials, etc., to enhance the trust of the goods in the minds of consumers.
Things to note when shipping to the Philippines
1. Freight structure and management
When the buyer places an order, the seller will bear the cross-border and local shipping costs. Lazada’s shipping fee calculation is based on the actual weight or dimensional weight of the package, whichever is greater. Dimensional weight is calculated by multiplying the length, width, and height of the package and dividing by 6,000. Make sure to fill in the accurate weight of the product to avoid being re-measured and incurring additional charges due to incorrect information.
2. Provide accurate product information
When opening a store, merchants must provide accurate product quality and description, including weight and other information. Incorrect information can lead to dissatisfied buyers or lost sales due to additional charges.
3. Product quality and accuracy of description
The Lazada platform is committed to improving consumer experience. Sellers should ensure that products meet high standards and provide detailed descriptions to increase buyer satisfaction.
4. Effective customer service and order processing
Good customer service and timely processing of orders are very important. Sellers should quickly respond to buyers’ questions and provide accurate delivery times to build a good trust relationship.
5. Pricing and promotion strategy
A reasonable pricing strategy should be based on market demand and competitive environment, and combined with effective promotional activities to increase sales. Sellers can consider using the advertising and promotion tools provided by Lazada to increase product exposure.
Summary
The costs of opening a store on Lazada Philippines mainly include registration fees, platform sharing, logistics fees, payment fees and packaging fees. Sellers need to focus on providing high-quality goods and services and make flexible use of Lazada’s various tools. By carefully planning shipping logistics and following store opening precautions, sellers can improve performance and cope with fierce market competition. Through these steps, sellers will be able to achieve success on the Lazada platform.