Shein Xiyin Settlement Guide: Comprehensive analysis from application to expansion of electronic products

As a world-renowned fashion e-commerce platform, Shein has attracted the attention of many brands and merchants. This article will provide detailed guidance for merchants interested in settling on the Shein platform by combining the electronic product entry guide, sellers’ FAQs, entry process and advantages, etc.

1. Instructions for settling in and popular categories

Settling in Shein requires meeting a series of standards, including product quality compliance requirements, and is divided into e-commerce, brand, and industry and trade integrated cooperative merchant types. Categories Shein is recruiting include but are not limited to mobile phones and mobile phone accessories, smart watches and accessories, computer office supplies, consumer electronics and other products.

2. Standards for entry of electronic products

1. Types and requirements of settlement

  • E-commerce, industry and trade integrated merchants: Must have independent design and R&D capabilities and industry experience, annual sales must reach 5 million or factory turnover must exceed 5 million.
  • Brand Merchant: Must have a certain brand image, brand positioning and influence, obtain domestic and foreign industry awards and patents, and have cross-border e-commerce experience.

2. Product styles and stocking requirements

  • New product requirements: Minimum monthly average of 5SKC.
  • Single SKC stocking quantity: ≥50.
  • Warehouse area: ≥50 square meters.
  • Warehouse proportion of this category: ≥50%.
  • Product specification restrictions: length ≤ 58cm, width ≤ 43cm, height ≤ 42cm; within 3kg.

3. Scale and team requirements

  • Store operation ability: Have certain store operation ability and cross-border sales experience.
  • Quality control and warehouse stocking capabilities: Able to maintain system inventory according to sales trends, carry out independent stocking, and ensure stable supply.
  • Team size: Total number of people ≥ 3.

3. Electronic product expansion strategy in Shein

Settling in Shein provides a new channel for electronic product sales, which requires sufficient stocking capacity, warehousing conditions, team size and experience. At the same time, it needs to be consistent with Shein’s brand image and business philosophy.

4. Key capabilities required

  • Independent design and R&D capabilities: Have independent design and R&D capabilities and cross-border sales experience.
  • Brand influence: For brand merchants, it has a certain brand image, brand positioning and influence.
  • Stocking resources and supply stability: Sufficient stocking resources and supply stability.

5. Frequently asked questions about settling on the Shein platform

Q: What are the conditions for joining the Shein platform?

  • Legal registration: The store should be a legally registered enterprise or self-employed person, and be able to provide relevant qualification certificates, such as business licenses, etc.
  • Product quality compliance: Products sold must comply with relevant national laws, regulations and quality standards, and must not infringe on the patent rights of others.
  • Supply capacity and inventory management: Enterprises need stable supply channels and efficient inventory management capabilities to ensure that orders can be supplied in a timely manner and avoid shortages.
  • After-sales service: Stores should establish a complete after-sales service system, including return and exchange policies, customer complaint handling mechanisms, etc., to enhance user trust and satisfaction.

Q: Does the seller’s settlement mean opening a store?

  • No. After the seller applies to settle in and passes the qualification review, he will obtain a supply account and a non-store account. There is currently no store cooperation.

Q: Can individuals apply to join Shein?

  • Yes. Sellers’ application for entry supports business licenses for self-employed and industrial and commercial households. Actual cooperation regulations are subject to actual business docking.

Q: Can a seller apply for settlement without a business license?

  • No, sellers must upload a business license when applying for settlement, and it is best to use a business license with a registration time of more than 1 year.

Q: If there is no salesperson contact, does it mean it has not passed the review?

  • Within 7-14 working days after the seller submits the settlement application, the system will assign an investment salesperson to contact the seller. If you do not receive contact, it may be that the contact information was filled in incorrectly or was rejected by the mobile phone software.

6. Settlement process and advantages

How to settle in?

  1. Visit Shein official website: Enter “Shein official website” in any search engine and click on the relevant link to enter the official website.
  2. Find the Merchant Settlement Page: On the Shein official website, look for options such as “Partners” or “Merchant Settlement”.
  3. Fill in the settlement application form: Provide company/individual business information, contact information, brand introduction, product range, etc.
  4. Submit application: Provide business license, brand authorization certificate, product pictures and other attachments, and upload them as required.
  5. Audit and Cooperation Negotiation: The Shein team will review the application and evaluate qualifications, product quality, brand compliance, etc.

Advantages of Shein merchants settling in

  • Global market coverage: Shein’s platform users come from all over the world, providing global market opportunities.
  • Lots of potential buyers: Shein attracts a large number of online shoppers, providing more exposure and sales opportunities.
  • Marketing and promotion support: Shein provides advertising and promotion support to merchants to increase brand exposure.
  • Fast settlement and payment: Shein provides fast settlement and payment services to speed up the arrival of income.

7. Shein platform entry qualifications and cooperation conditions

  • Supply scale: A supply scale integrating production, R&D and sales.
  • Stable supply: Ensure sufficient inventory, high-quality products, and a leading position in the relevant category.
  • Innovation ability: It has independent research and development and design capabilities and launches more than 30 new products every month.

8. Advantages of Shein platform

  • Platform Gene: Sales to the global market, with built-in global traffic.
  • Prompt delivery: Spot orders will be shipped within 40 hours, and stock orders will be shipped within 5 days.
  • Platform operation: Fast new products, great exposure, almost zero return rate and fast payment cycle.
  • Systematic management and training system: Provide systematic support and training.

Summary

By following Shein’s entry requirements and cooperation conditions, you can leverage the advantages of the Shein platform to succeed in the global market and bring products to consumers around the world. Leveraging the advantages of the Shein platform, you can achieve sustainable business growth and become a leading supplier in the global fast fashion field.

I hope this article can help merchants who intend to join the Shein platform to successfully complete the entry process and seize this valuable opportunity.