Generally speaking, the basic operations of e-commerce platforms are not difficult. Even cross-border e-commerce platforms are not difficult for smart e-commerce people because they often have Chinese translations. But there are always exceptions. According to the feedback from some sellers on the Amazon business platform, there are a few basic problems that often bother them. They can’t figure it out, and they can’t figure it out. Because today, the author will explain it, I believe it will be of some help to sellers on the Amazon business platform.

(I) About the account registration of Amazon business

You may ask, isn’t it easy to register an account? In theory, it is very simple, but many Amazon business e-commerce people still don’t know how to register an Amazon business account after struggling for several months. In fact, the relationship problem is that they don’t understand a few relationships –

Amazon business has different account types. Here is a brief introduction: Amazon business has two types of personal accounts (individual) and professional accounts (professional). I will not elaborate on personal accounts, because personal accounts are mainly used by foreigners (mainly Americans). As an individual account, the number of orders per month cannot exceed a certain number (about 40-50), otherwise Amazon Business will likely require the account user to provide a tax number.

Here we focus on professional accounts: Chinese sellers can register professional accounts in two ways. One is to register a US company. Of course, this also solves the problem of the collection account. This method is suitable for professional teams and large companies with strong financial or operational strength; the other is to register through the Amazon Business Global Store Opening Project. The Global Store Opening Project is a project launched by Amazon to facilitate international sellers to join. If Chinese sellers have mainland companies, they can also successfully log in to Amazon through the Global Store Opening Project.

(II) Issues regarding Amazon Business Account Association

The so-called account association, in simple terms, means that if an account has a problem or is blocked, the computer and network IP that have logged in to this account will be recorded by Amazon Business at the same time. If another healthy account logs in on this computer or network cable next time, then this healthy account will be associated. It is important to note that once the Amazon Business system detects that two accounts are selling the same or similar products, or reasonably determines through other means that the two accounts are actually operated by the same seller, then even normal and healthy accounts will be linked and face being blocked or other penalties. Therefore, it is recommended that you be cautious when operating Amazon Business and never take shortcuts.