In the current cross-border e-commerce market, sellers are facing many challenges, such as logistics timeliness, traffic acquisition, cost control and customer satisfaction. The semi-hosting model launched by the TEMU platform provides sellers with a new solution. It not only retains the sellers’ independent management rights over goods and logistics, but also brings many advantages to sellers. Let’s take a look at the advantages of TEMU’s semi-hosting model.
1. Faster fulfillment time
Under TEMU’s semi-hosting model, merchants have more autonomy to choose. Unlike the full-hosting model, merchants can choose reliable overseas warehouses for local fulfillment. This means that goods can be shipped directly from local warehouses without long-distance cross-border transportation. This local delivery method not only greatly reduces logistics time, but also improves the delivery timeliness of the last mile of goods.
2. More traffic support and tilt
The TEMU platform provides traffic support for products with the “local warehouse” logo. This means that on the platform, these products will get more exposure opportunities and recommendation weights. Coupled with the huge traffic of the TEMU platform itself, merchants can better market their products, enrich the gameplay, and flexibly publish, thereby improving the conversion rate of goods. Especially for those sellers who want to clear their inventory, TEMU’s semi-hosting model provides a new sales path to help them quickly recover funds and reduce inventory pressure.
Third, more new products can be developed
Under the semi-hosting model, merchants can use their independent management rights over overseas warehouse inventory and logistics to reduce the logistics cost of a single piece through bulk transportation and storage. This model enables merchants to control costs more flexibly and effectively optimize profit margins. At the same time, since the overseas warehouse head can choose a less restricted sea transportation method, merchants can quickly expand more large goods and new products with higher customer unit prices. This not only helps merchants enrich their product lines, but also meets consumers’ demand for diversified goods. In addition, the TEMU semi-hosting model also provides various subsidy policies, which further reduces the operating costs of merchants and enables merchants to conduct business more easily.
Fourth, better receiving experience
TEMU’s semi-hosting model uses overseas warehouse delivery to effectively reduce the loss of goods and broken packaging. This is because the goods are stored and shipped in local warehouses, avoiding various uncontrollable factors during long-distance transportation. At the same time, the overseas warehouse model also provides the same return and exchange experience as domestic shopping, making consumers more assured when purchasing goods. This high-quality shopping experience is crucial to improving the satisfaction and loyalty of overseas buyers.
In summary, TEMU’s semi-hosting model brings many advantages to sellers, including faster fulfillment time, more traffic support and inclination, the ability to expand more new products and better delivery experience. These advantages make TEMU’s semi-hosting model a highly anticipated emerging model in the cross-border e-commerce market.