The weight of product titles in AliExpress stores is very large, especially through the relevance and accuracy of search titles and products on the website. So, let’s learn how to write AliExpress titles to improve rankings!
1. Search for the same product on AliExpress and refer to sellers with high sales. You can copy it directly. This situation only applies to the exact same product because all attributes and parameters of the same product are the same. It’s the same, you can refer to the stores that sell well.
2. Purchase from domestic e-commerce, use a machine to automatically translate it into English, and mail it directly. The Chinese title is machine translated, and in the end it is a mess and cannot be sent. Foreigners will definitely be confused when they see a title like this.
1. How to write AliExpress titles to improve rankings?
Formula 1: original/authentic words + brand + model + category words + key function words + long-tail keywords +preposition+auxiliary equipment.
Formula 2: Original/authentic words + brand + model + general category words + key function words + long-tail keywords + comparison words + similar hot search words.
2. Points to note when writing AliExpress titles.
1: Do not copy the mark directly.
Some products may look the same, but it would be embarrassing if there is any difference. Unless you are really selling completely homogeneous products, such as Xiaomi’s official products, you should at least change the title, such as Add the brand to it.
2: Do not repeat keywords.
Product display is generally related to the keywords in the title, but it does not mean that the probability of displaying a large number of keywords is high. By putting the core words in and referring to the question formula above, you can judge that the title is cheating, but it will reduce exposure.
3: Carefully consider the title.
Don’t post your title immediately after writing it. Sometimes it is because of a simple sentence that directly leads to a dispute and a full refund. For example, the title product model does not match the product attributes, the Bluetooth version does not match the manual, etc.
4: Optimize the title.
In fact, it is the same no matter which platform, the link cannot be perfect from the beginning. It needs continuous optimization. On the one hand, I don’t know much about this product; some adjustments should be made to the product links. Therefore, optimization is necessary, and optimization is still a long-term work. In addition, it must be very sensitive to data. Data is the prerequisite for optimization, because all optimization work is based on data.
The above introduction is about knowledge sharing on how to write AliExpress titles to improve rankings. Sellers should not reuse titles, because if a word in the title is repeated more than three times, it will be considered a stacked title, which will As a result, the product ranking is lowered. The purpose of writing a good title is for more natural exposure. That is, when a buyer searches for a certain term, the platform will present products related to the search term to the buyer. Therefore, you need to understand how the search engine works. , in order to give the product more exposure.