The entry process of Rakuten Japan is very small, but the use time is long. It usually takes one and a half hours to complete the entry. Rakuten Japan has also made some differences in rules according to different countries. For this part, sellers need to contact Rakuten customer service confirm.

The general process can be divided into three parts:

1. Registration application

Contact Rakuten’s customer service staff and prepare with the assistance of customer service staff The information required to register for Rakuten must be submitted after preparation and awaiting review. The review time is generally 2-3 weeks.

2. Create a store through the RMS system and submit it for review

After the material review is passed, create a store on the RMS system, that is, Rakuen Merchant Server, and put it on the shelves. After completion, wait for Merchants review, which is usually reviewed The cycle is 2-4 weeks.

3. Develop sales strategies and start sales

Through the above steps, Rakuten will contact the customer service team to assist merchants in formulating sales strategies and starting sales.

Japan’s Rakuten charging standards

The Rakuten platform has different charging standards for companies in different regions, which are generally divided into three types: Japanese local companies, American companies and companies from other countries.

1. Charges for local Japanese companies:

If you are a local company registered in Japan, you can choose from many packages for registration, but the goods must be shipped within Japan.

2. Charging standards for companies in the United States:

U.S. companies can settle in, and you can choose between “Large Japanese Market Package” and “General Japanese Market Package”, and sellers are required at the same time. :

Build a Lotte Supermarket store using the RMS Japanese system.

Shipping of goods is at your own risk

Japanese customer service must be provided for at least 5 hours from 9 am to 6 pm.

Exposure to exchange rate-related risks.

3. Entry model in other foreign regions:

For enterprises in overseas regions other than Japan and the United States, to enter the Japanese Rakuten market, they must find an agent operator.

Foreign enterprises need to: provide goods information to agents and send goods to customers.

Agent operators are responsible for: store construction and operation; delivery of order information; customer service.