On the Amazon platform, product selection is very important because it plays a decisive role in the operations of self-shipping FBM sellers. Here are some tips on how to select products for Amazon’s self-fulfilling FBM.
1. Make products that are not too bad in quality: Because Amazon will incur additional costs for returns and exchanges, product ratings are a very important factor when selecting products. A highly rated product usually means it is favored by consumers, which can help sellers increase sales and competitiveness. It would be better to choose products with a rating of 4 points and above.
2. Seasonal or holiday products have advantages: For example, products during school entrance season, Halloween, Christmas, etc. will bring their own traffic in the corresponding seasons, and self-shipping sellers can also get a share of the pie.
3. Choose temporarily popular products: Choose some products that are temporarily popular and test them through self-delivery. If the sales volume is acceptable, you can consider whether to switch to FBA later.
4. The selling price is between 15-40 US dollars: Choosing products with a medium value will not only reduce the risk, but also make it easier for us to make profits during the operation and promotion process.
5. Choose one-piece drop shipping: You can ask the supplier whether the product supports one-piece drop shipping to the freight forwarder, which can reduce our workload and spend more time on operation and promotion.
6. Choose products with a window count of less than 1,000: Choose products with a small number of competing products. It is easier to place orders and you don’t have to compete with some FBA sellers for traffic.
7. Choose products that should not be sold too much: Because spontaneous logistics accounts for a high proportion, if you sell goods, logistics costs will account for most of the profits, and the overall profit will also decrease.
8. Choose non-fragile products: Unless there is a good way to protect them, fragile products are easily damaged during transportation, which makes them troublesome to handle and not very profitable.
The above are some tips on how to select products for Amazon’s self-shipped FBM. I hope it will be helpful to sellers. Product selection is a very critical step in sellers’ operations, especially on a platform like Amazon. The quality of products directly affects the seller’s sales performance and profits. We hope that sellers can choose products that suit them according to their own circumstances.