wish is a very powerful cross-border e-commerce platform. Many domestic sellers choose to open stores and sell products on Wish. However, during the process of opening a store, sellers must strictly abide by the regulations of the platform and must not sell counterfeit brand products. Otherwise, once infringement is discovered, you will face severe penalties. Sellers must understand the relevant regulations before opening a store. So, let’s learn about the rule algorithm of Wish imitation review.
1. Products that directly imitate or copy a certain brand or logo. If there is a brand logo or brand name, such as D&G, Tommy
Hilfiger or Oakleys, etc., then these products will be regarded as counterfeit.
2. Products similar to a specific brand or logo. If the products sold have similar but not identical logos or brands, these sellers are seen as intentionally misleading consumers into purchasing branded products.
3. Modify products stamped with brands or logos. If a product has clearly blurred features or a paintbrush is used to cover the trademark logo, it will be considered a counterfeit. If a trademark is shown in the background of a product image, whether hidden or not, it is considered counterfeit.
4. Products imitate brand designs and patterns. Some brands use small identifiers to distinguish them, such as the unique red sole of high heels, Levi’s stitching design, and a red label next to the pocket. In addition, Burberry’s plaid is also a trademark, imitating the design of these brands. Products can also be considered counterfeit.
5. Celebrity or supermodel products appear. While some celebrities and supermodels can promote products, products that use unauthorized photos of supermodels or supermodels will be considered counterfeit, as many products imitate clothing designs worn by celebrities.
6. Indicate the trademark on the product picture. Some sellers take pictures of products together with packaging boxes, hangers and other items with trademark information, which will mislead consumers into buying counterfeit products.
The above introduction is relevant knowledge about the rule algorithm of Wish counterfeit review. The Wish platform has strict regulations to strictly prevent sellers from infringing on intellectual property rights. Therefore, sellers must be cautious when opening a store. Reducing the counterfeit rate is an issue worthy of attention. By operating with integrity, sellers can get more traffic recommendations on the Wish platform.