Every store wants to attract more visitors, which can bring more traffic to the store and may also increase the order completion rate. However, some stores found that there were no visitors to their stores during operations. So, why did AliExpress not have a single visitor when it first opened its store? Here are some causes and solutions.
1. Why did the AliExpress store not have a single visitor when it first opened?
1. Insufficient product exposure: If the seller’s products do not have enough exposure, it means that buyers may not be able to find these products, resulting in a lack of visitors to the store. To optimize exposure, sellers can focus on product titles to make them more searchable.
2. The details page is not attractive enough: If the store details page is not attractive enough, it may lead to insufficient visitor traffic. In order to optimize the details page, sellers can check the details pages of products with better sales and learn from them.
3. Unreasonable price: Product price is also one of the important factors affecting visitors. If the price is unreasonable, it may lead to insufficient visitor traffic. Sellers can learn from the pricing of other competing products and combine it with their own costs to set a reasonable price.
2. Solution.
1. Adjust baby pictures: On e-commerce platforms, when buyers browse, they often see baby pictures first. Therefore, optimizing baby pictures is very important. Sellers can choose clear and beautiful images that highlight the advantages of the product, and avoid using too many unnecessary elements.
2. Adjust the product title: In addition to the picture, the product title is also an important factor in attracting buyers. Sellers need to create product titles so that buyers can easily find the products they need.
3. Adjust the price: When buyers buy something, they often still consider the price. Therefore, sellers need to set reasonable prices to attract more buyers.
4. Off-site channel promotion: In addition to the natural traffic of the platform, sellers can also attract more traffic through off-site channel promotion. For example, sellers can try to promote on Facebook, Google and other platforms.
The above are the reasons and solutions for why there are no visitors when you first open a store on AliExpress. When operating a store on an e-commerce platform, you need to continuously optimize all aspects of the store to attract more visitors and improve conversions. Rate. In short, increasing the number of store visitors requires long-term continuous efforts and practice, constantly summarizing experience, and finding the most suitable method for your store, so that you can achieve better results in the fiercely competitive e-commerce market.