In fact, on the tiktok platform, it is no longer limited to consumers to acquire customers. More and more Chinese cross-border foreign trade companies have begun to dabble in tiktok, and with the help of rapid layout, they have perfectly realized overseas expansion and customer acquisition. This article will introduce in depth: TikTok foreign trade sellers’ strategies for acquiring customers across the entire network, hoping to help more Chinese TikTok companies take off.
1. The basic background of foreign trade sellers using tiktok to acquire customers.
The current foreign trade marketing environment has greatly changed, and it has entered an environment of integrated marketing to acquire customers. With the iterative development of the Internet, traditional customer acquisition channels can no longer meet the distribution needs of foreign trade sellers, so new integration needs have been born, that is, through big data screening, to look at customer needs on various commercial platforms . This type of customer acquisition cost method is cheaper than other acquisition channels.
2. Tiktok foreign trade sellers’ strategies for acquiring customers across the entire network: add links.
This is the most direct way to obtain inquiry customers. Because on TikTok, you can directly connect the traffic on TikTok to the company’s official website through independent website links, and see the company’s introduction and the introduction of this product. In addition to independent websites, there are many third-party platforms that are suitable for this method.
There is no threshold for adding links. You only need to click to edit “tiktok homepage web” to add links directly. The video comment area can also guide fans to click on the homepage.
But this method is only applicable to tiktok accounts with more than 1,000 fans, and you cannot add multiple links, only one at most.
3. Tiktok foreign trade sellers’ strategy for acquiring customers across the entire network: add contact information.
On the homepage, if users are interested after viewing the homepage, they can directly click on the link to make an inquiry.
In short, the above is the complete introduction to the “Tiktok foreign trade sellers’ strategy for acquiring customers across the Internet”. If cross-border e-commerce sellers have doubts about these two methods, you can first understand: Why foreign trade sellers We began to use tiktok to acquire customers across the entire network; and then added contact information and links through the homepage to increase the number of inquiries.