For AliExpress sellers, using more in-store coupons can increase the conversion rate in the store. In fact, AliExpress stores around the world issue promotional coupons in many ways. So, what are the types of coupons for AliExpress marketing activities? what is the benefit? Let’s take a look.
1. What are the types of coupons for AliExpress marketing activities?
The store’s activity coupon card is specially used for the store’s independent marketing operations. It can be promoted through various channels, and the discount amount and usage threshold of the coupon can also be set. After being pushed to buyers, it can better stimulate buyers to place orders, thereby increasing the unit price. There are 5 types, namely collection type, targeted distribution type, gold coin exchange, instant coupons, and popular coupons.
2. What are the benefits of setting up AliExpress marketing event coupons?
1. If the buyer has received the coupon before placing the order, then this method will be very direct and effective, and can encourage the buyer to make up his mind to buy something.
2. Everyone knows how to protect the interests of old customers. After creating a coupon, you can push the coupon to the old customers to bring them a better shopping experience and increase the purchase rate. .
3. After receiving the coupon, buyers will have a mentality of enjoying the discount, which will increase the exposure and views of the product and attract more customers.
3. What should you pay attention to when setting up coupons for AliExpress marketing activities?
1. Coupons are issued in combination.
Unilaterally setting unconditional or conditional discounts is not as effective as the combination of these two discounts, so these two discounts must be combined.
When setting up unconditional coupons, buyers can try to set up some larger coupons, which can effectively stimulate buyers to place orders, but they should also be set according to their own tolerance. Normally, the coupon price should not be less than five dollars, otherwise no one would be interested.
2. The time cannot be too long.
Generally, the validity period of a coupon ranges from one week to one month. If it is too short or too long, it is easy to miss the opportunity. If it is too long, it will affect the enthusiasm of buyers, so one week is appropriate.
Okay, that’s it for today’s sharing. The above is the content of coupon types for AliExpress marketing activities. Merchants can set coupons according to the actual situation of their stores! If it is just a coupon for a certain AliExpress store, there are restrictions on its use. You must understand its specific usage. Finally, I hope this article can help you!