wish is a cross-border e-commerce platform deeply involved in the North American market. It has strict regulations for both buyers and sellers. This article will provide an in-depth analysis of what a Wish self-operated seller is and what regulations Wish self-operated sellers must abide by? I hope that sellers can avoid violating the relevant regulations for self-operated sellers in the business process through learning from this article.

(1) The principle of counterfeiting. All self-operated sellers of Wish must abide by the platform’s counterfeit rules. Because Wish has a mechanism for setting up counterfeit products, brand products can only be officially put on the shelves and sold after the Wish seller has obtained authorization. Otherwise, you will easily be fined by wish.

(2) The principle of integrity first. All Wish self-operated sellers must adhere to a low counterfeit rate, and when the counterfeit rate is less than 5%, they can obtain Wish’s official honest store certification. This requirement is important for cross-border e-commerce sellers. It is very beneficial, so novice sellers must not have any fake or shoddy imitations in the first batch of products they put on the shelves.

(3) Wish platform logistics rules: All wish self-operated sellers must ship within the order preparation period, which is about 1-5 days, and the entire transportation time cannot exceed 14 days.

(4) The store evaluation rules of the wish platform: According to the store evaluation rules of the wish platform, everyone must maintain a relatively low return rate and a relatively high delivery efficiency after the product has a good evaluation. , and cannot cause many after-sales problems.

When wish self-operated sellers join the wish platform, they must read the above regulations clearly to avoid illegal operations that affect their own interests, so as to ensure the stability of their own operations.

In short, the above is all about “What regulations must self-operated sellers of Wish abide by?” Cross-border e-commerce self-operated sellers refer to the group of individual sellers who have joined the Wish platform, whether they are individuals Sellers or corporate sellers must abide by certain rules, especially the principles of imitation, integrity, and logistics.