In recent years, Amazon has developed rapidly, and more and more sellers want to join Amazon. Sellers need to learn more about Amazon account types before joining. So what are the types and fees of Amazon seller accounts? This will be introduced in detail below.
The types of Amazon seller accounts can be divided into two types: individual sellers and professional sellers, as well as professional sales plans and personal sales plans. The main difference between the two is the fees and function permissions. .
Regardless of whether or not to publish and sell products, professional sellers need to pay a monthly service fee of US$39.99, which is a monthly rental fee. Individual sellers only need to pay fees to the Amazon platform after the product is sold. The personal selling plan and professional selling plan on the Amazon platform can be converted, and sellers can convert through “account upgrade and downgrade operations”.
Generally, individual sellers and professional sellers have the same permissions, such as traffic, number of products on shelves, and review requirements. Both individuals and companies can register as individual sellers or professional sellers. Sellers need to pay a sales commission for each product, and generally charge different commissions according to different categories of products.
Individual sellers generally cannot create promotional plans and gift services, but professional sellers can create them to bring traffic to the store and promote sales. At the same time, individual sellers cannot obtain featured seller permissions, while professional sellers can become Amazon featured sellers if their store performs well, increasing exposure opportunities for their stores and improving conversion rates.
In addition, when individual sellers upload products, they can only add them individually and there is no order data report. However, if professional sellers have more SKUs, they can upload products through the batch upload function, and they can also view order data reports in the Amazon backend.
The above content has introduced in detail the types and fees of Amazon seller accounts. Amazon seller accounts mainly include professional sellers and individual sellers, and the fees are different. When registering, novice sellers need to carefully understand the specific functions and charges of different accounts, and choose the appropriate account type according to their actual situation, which will be more conducive to subsequent operations.