Following selling is one of the major features of the Amazon platform. It means that someone else has created a product page on Amazon, and you can also sell the same thing on this page. For example, seller A creates a product page, and other sellers find that this product sells very well, and they also sell this product. So there is a situation where the same product from different sellers share the same details page, which is called follow-up selling.
Follow-up sales require that the seller’s follow-up products must be exactly the same as the seller’s products, including the product’s brand, appearance, packaging, function, color, size, etc.
1. Steps to create a follow-up listing
The specific operation method of creating a follow-up listing is as follows Step 0] Enter the details page of the product you want to follow-up, click on the bottom of the right side of the page “SellonAmazon (Sell on Amazon) button.
Step02 Enter the “Adda Product” page, then enter the UPC code (or ENA code, ASIN code) or product title in the search box, click Click the “Search” button, and the system searches for the products that need to be sold, and click the “Sellyours” button.
Step3 Fill in the necessary information about the product, because it is selling existing products, and other information is required. It has already been filled in, so you only need to enter Condition (product status), Your price (price) and Quantity (quantity) on the product information entry page, and then click the “Save and finish” button
2. Things to note when following sales
Sellers need to pay attention to the following points when following sales
(1) Ensure the quality and quantity of goods
Sellers must first ensure that the product listings they are selling have sufficient supply and ensure the quality of the products. If they cannot guarantee the quality and quantity of the products, then it is not a wise choice to follow them. < /p>
(2) Avoid infringement
Amazon allows follow-up selling, but it also pays attention to brand protection. Therefore, sellers must carefully check the details page of the listing of the product they want to follow before selling. Including product pictures, logo details and product descriptions, you should also carefully check the trademark registration and brand filing status of the seller being followed. Sellers can search on Google or the US Trademark Network (http://tmsearch.usptogov) to avoid infringement. situation. If you are sure that the other party does not have a registered brand, you can follow the sale.
For some world-famous brand products, do not follow them without authorization, otherwise you will easily be attacked by the brand licensee or buyer. Complain.
(3) Always pay attention to the changes in the Listing page and adjust the product price appropriately
During the follow-up period, you should always pay attention to the changes in the Listing page to avoid not knowing that the Listing has changed. If the wrong goods are sent because the listing changes are not discovered in time, it is easy to be complained by the buyer.