Three common types of promotional codes
On domestic e-commerce platforms, you often see promotions such as 10 yuan off for purchases over 100 yuan, buy one, get one free, etc. On the Amazon platform, there are often sellers doing promotional activities, so the corresponding discount code needs to be set in the backend of the seller center.
Open the Seller Center backend, click “Inventory” → “Manage Promotions”, after clicking “Manage Promotions”, there are 3 ways to set promotions, but according to practical experience, the “Purchase Discount” function can Covers all the functions of “free shipping” and “buy one, get one free”, so just click the “Create” button pointed by the arrow.
In step 3, click “Discount Code” and 3 different types of discount codes will appear: Priority discount code (Preferential), Unrestricted discount code (Unrestricted), Exclusive discount code ( Exclusive)
1. Priority discount code
Priority discount code has the following three usage principles.
(1) Can be used in conjunction with all unlimited discount codes.
(2) Can be used in any promotion without discount code.
(3) Only one priority discount code can be used at most. If the seller creates multiple priority discount codes, the system will automatically assign the one with the largest discount to the buyer.
Suppose the seller creates two priority discount codes, one with a 15% discount and the other with a 20% discount. Priority discount codes of the same type cannot be used at the same time. The system will recommend the discount when the buyer pays. Coupon code for higher 20% discount.
2. Unlimited discount codes
Unlimited discount codes have the following three usage principles.
(1) Multiple unlimited discount codes can be used at the same time.
(2) It can only be used in combination with a priority discount code.
(3) Can be used in any promotion without discount code.
Unlimited discount codes are best understood. They can be used with any other two types of discount codes at the same time. Even if no discount code is set, multiple unlimited discount codes can be set to be used in combination.
3. Exclusive discount codes
Exclusive discount codes have the following two usage principles.
(1) Cannot be used in conjunction with any discount code.
(2) Can be used in any promotion without discount code.
Exclusive discount codes can only be used individually, and only one exclusive discount code can be used.