1. Definition
Cross Border E-commerce, referred to as cross-border e-commerce. Cross-border e-commerce refers to an international commercial activity in which trading entities belonging to different customs borders reach transactions through e-commerce platforms, conduct payment settlements, and deliver goods through cross-border logistics to complete transactions. Broadly speaking, cross-border e-commerce is divided into two types of trade: export and import. Representatives of export cross-border e-commerce are such as Alibaba AliExpress, and representatives of import cross-border e-commerce are such as NetEase Kaola.
2. Main models
Cross-border e-commerce models include: business-to-business (B2B), such as Alibaba China Supplier Platform, which mainly conducts production between enterprises Transactions of raw materials and production tools, the single transaction order amount is large and the purchase quantity is large; business-to-consumer (B2C), such as Alibaba AliExpress platform, the goods traded on this platform are mostly personal consumer goods, the single transaction order amount Small quantity; person-to-consumer (C2C). For example, some sellers on eBay post their idle items on the website for trading. The characteristics of this type of transaction are that the inventory of goods is small and the transaction is often one-time.