The AliExpress platform has prepared detail page templates for sellers. Because the sales points of each category of goods are different, the detail page templates of each category are also different. Here is a template from the apparel industry as an example. Enter the product release page and find the “Detailed Description” module to see the details page template for the apparel industry.
Open the template and enter the decoration page. From left to right, the page is decoration/template, all modules/modules in use, preview area and editing area.
All modules/modules in use area provides several arrangement methods, including combination of pictures and text, pictures only, text only, and videos. Modules can be dragged into the preview area as needed.
In the preview area and editing area, select a module, and the editing workspace of the module will be displayed on the right. The seller can enter the title and text according to the instructions, and then upload the image. The preview area and editing area are very good WYSIWYG editing tools, and sellers can easily create beautiful pages. In the past, if sellers wanted to create more complex details page effects, they had to use Photoshop and Dreamweaver software, which required high design software skills from sellers. Now, the editing tools provided by AliExpress have greatly reduced the labor costs of sellers in design. .
At the top of the editing area, you can switch between the mobile and computer pages. We can directly synchronize the mobile content module to the computer, so that the details page on the computer and mobile are the same. You can also synchronize the mobile phone content module on the computer. The editing interface is re-created to be different from the content on the mobile version. The content that can be displayed on the computer side is richer than that on the mobile phone side, so the computer side has more modules than the mobile phone side.
Home Page Decoration
Click the “Store” → “Store Decoration and Management” option to enter the “Store Decoration and Management” page. You can see two buttons: “Enter Decoration” and “Brand Story Page Decoration”. Click the “Enter Decoration” button to enter the store homepage decoration page. There are also two settings pages on the mobile phone and on the computer.
The following creates a store homepage for mobile phones. Click the “Add Page” button to add a page, name the page, and enter the English name. Other languages will be automatically translated. After completion, click “Next” “Step” button.
Next, select a page template, or you can select a blank page and then customize the module. The platform has provided templates with different characteristics according to different industries. Sellers can choose templates for their own industries and modify them, which is very convenient to use.
The footwear and sports industry template is selected here. Enter the editing page. There are 4 modules from top to bottom, namely store promotion, coupons, carousel, and navigation. Each module can be edited online after being selected. It is worth mentioning that the AliExpress version 2.0 store decoration tool has three major advantages: online design, online editing, and automatic translation into multiple languages. Sellers without design skills can also create beautiful pages.
Let’s take a look at the online design tool and click the “Online Production” button in the module. In the “New Smart Graphics” page that opens, name the poster you want to design, enter the dimensions, and select the language type that needs to be displayed.
Click the “Create” button to enter the poster editing page. The left side is the area for selecting materials, and the right side is the visual editing area. Making a poster only requires two steps: Step 1, upload the base image; Step 2, edit the copy. When editing copy, enter English and it can be translated into multiple languages with one click. After entering the copy, return to the editing page and you will see that the base image and copy have been presented in the visual editing area. At this time, you only need to manually adjust the font and position of the copy to complete the production.
Add a hot spot
A hot spot is an area where links are added to a web page, that is, the area on the web page where the mouse pointer turns into a small hand shape. Sometimes a poster recommends several products and needs to add several different links. In this case, you need to use the hot zone function. In the past, we needed to use Dreamweaver software to create hot zones, but now we can create hot zones online in the AliExpress backend.
After entering the hot zone creation page, drag the light blue square to cover the area that needs to be added to the hot zone, and enter the link address in the text box on the right.