Cross-border sellers should all know that Amazon’s Review is an evaluation of the product itself, not involving logistics, services and after-sales customer service; Reviews are divided into direct reviews and VP reviews. According to the product details page, it is divided into five levels, with the lowest one star and the highest five stars, divided into star rating and review content. Are the types of Walmart Reviews the same?
1. Walmart Review Comment Types
Incentivized reviews
The source of this type of review is free products, discounts, money, etc. (FTC regulations require disclosure of incentive reviews).
Syndication Source
These reviews were originally posted to another website, such as the brand’s official website, an independent website, Amazon or other e-commerce platform, and then shared reviews, that is, merged reviews. The weight is relatively low.
Verified Purchase
This type of review is left by buyers after purchasing goods at Walmart. It has a green Verified Purchase logo, referred to as VP reviews, and has a relatively high weight.
Walmart associate
Walmart employees provide this type of review.
2. How to deal with one or two star reviews?
When buyers purchase goods on walmart.com, Walmart and Amazon will ask buyers to leave feedback for the goods and sellers via email. This email will be sent to buyers 3 days after the delivery date.
If the buyer does not open the email, Walmart will send a second email 7 days later.
If the buyer does not leave a comment, you can also find the details of the order to leave a comment. Of course, sellers can also send emails to buyers to invite comments, but they cannot use discounts and refunds to induce.
In general, sellers should actively maintain reviews and feedback. However, there will also be negative reviews with one or two stars. Sellers can request deletion, but Walmart will only delete reviews if the following requirements are met:
1) Incorrect star score: The star rating is inconsistent with the sentiment expressed in the review. (For example, the buyer says the product is good, but gives a two-star rating. But if the buyer only leaves a star rating and no comment content, the review cannot be deleted).
2) Incorrect product: The product review does not match the product on the page.
3) The review includes inappropriate or vulgar comments (such as blasphemy, slander, etc.).
4) The review content is not about the product itself, but about the seller, customer service, transportation or irrelevant topics. This can be deleted.
The above are the issues related to the Walmart Review system shared with sellers. I hope it will be helpful to sellers. LianLian Cross-border Payment allows users to conduct cross-border business with peace of mind and confidence with professional and caring services, helping more users to bring excellent products and services to the global market in a more efficient way for better operation.