With the hot development of the cross-border e-commerce industry, more and more sellers want to open stores on the cross-border e-commerce platform. The AliExpress e-commerce platform has attracted many sellers. The following will share with sellers how to layout the product detail page?
1. Generally speaking, if your store homepage is high, it means that your product may be a brand series or a popular frontier. Because of the high-end style, we should highlight the details and highlight its uniqueness from all angles. High is his appearance, and small and beautiful is its inner. A rigid, a soft, a large and small relative lining will give consumers a feeling of complete understanding, allowing them to buy with confidence.
2. Related marketing must be relevant and extensible.
For example, underwear is matched with underwear. Shoes are matched with socks. Swimsuits are matched with swimming goggles. Cosmetics are matched with water face milk. Flower pots, etc. The role of related marketing is to make consumers excited to buy, rather than to show them more products. Sometimes looking more will become a disgust. Don’t let consumers feel that there is something irrelevant on your product page.
3. Carry out precision marketing according to categories.
In terms of the attractiveness of the detail page, is there no main picture video recently? If you have this product video, it is recommended to add it to extend the customer’s page stay time, but also stimulate consumers’ desire to buy. For the purpose of clothing categories, you can only make videos on the main picture. For the category of household daily necessities, it is recommended to make some detailed page videos so that buyers can clearly see how to use it and what they should pay attention to.
4. The product page introduction layout should be gradual and laid out according to the browsing habits of consumers.
Generally speaking, when customers shop online, they will first look at the main picture, and then go into the details to check the matching. Look at the quality. Look at the craftsmanship, and then look at the size, or look at the size first. Look at the matching. Look at the craftsmanship and so on. Grasp the customer’s browsing habits, make the order more natural, and make people look more comfortable, rather than introducing other things before the introduction, so that people can also have a wonderful feeling when they see it.
The size of the picture can refer to the size of the picture or the size of the picture file. Both of them usually have requirements. We can make and compress according to the requirements. The size of the picture will determine the display effect, and the size of the file will determine the display quality of the picture.
The above is the layout of the product details page shared with sellers, I hope it will be helpful to sellers. LianLian Cross-border Payment allows users to conduct cross-border business with peace of mind and confidence with its professional and considerate services, helping more users to bring excellent products and services to the global market in a more efficient way.