AliExpress is currently a well-known export cross-border e-commerce platform in China, attracting more and more people to settle in AliExpress. All cross-border e-commerce merchants want to make hot products, mainly because hot products can not only quickly obtain huge traffic but also increase the sales of stores. The ultimate goal is to allow merchants to obtain more profits. So what percentage of sales should be accounted for by hot products on AliExpress?
In fact, this cannot be specific to a number. Different industries have different judgment criteria. What merchants need to do is to work hard to increase the sales of hot products, so as to bring more profits to themselves.
So how to make hot products?
1: Product selection
First of all, the hot products we choose must have their own unique characteristics. Try to avoid products with serious market homogeneity. Their market competition is already very fierce, and it is difficult for novices to make them hot products.
You must choose high-quality products. It plays a very important role in the search ranking of products and the conversion of customer orders. Therefore, we must choose high-quality products to improve our core competitiveness.
2: Promotion
In addition to product selection, promotion is also very important. It is far from enough to rely solely on the little traffic on the platform. If you have a certain amount of funds, you can choose through train promotion. It only requires you to make a quick promotion and it’s done. We only need to add a large number of keywords in it.
You should use the function of showcase recommendation reasonably. When recommending new products, if your product ranking has reached the top ten and there is no way to rise, then you can use the showcase recommendation, which can forcibly improve the ranking of the product.
In addition to on-site promotion, we can also carry out off-site promotion and work hard to attract traffic. When the traffic increases, the sales volume of the product will also increase, and of course the profit will increase accordingly.
If you want to create a hit on the AliExpress platform, the most important thing is product selection. The next step is a series of product promotion, which is very beneficial for improving the ranking of the hit. If you encounter problems that you cannot solve during product selection or promotion, you can consult Lianlian Cross-border.