The advent of the Internet era has pushed e-commerce to a new commanding height. The rise of the live broadcast industry has driven the transformation and upgrading of e-commerce platforms. The domestic market is surging, and the overseas market is even more lively. The current Latin American market is the “apple of the palm” of sellers.
Insider Intelligence has released a report on the growth of global e-commerce. The report pointed out that the market growth rate of countries such as Argentina, the Philippines, and Malaysia has far exceeded the world average, and more than four of these countries belong to Latin America. Latin America, the dark horse, has begun to show great advantages in the current e-commerce long-distance race, and its potential needs no further explanation.
So what products are worth recommending in this vast blue ocean market? The following carefully selected Latin American cross-border products are not only popular, but also have great advantages of their own. Sellers can choose according to their own needs.
1. Computers and electronic accessories
Electronic products have always been in a hot-selling state in Latin America, and both young people and the elderly have a relatively large demand for electronic products. However, due to the hot sales of products, most Latin Americans prefer to buy brands with high visibility and guaranteed products. Therefore, if the seller has brand authorization, it is very advantageous in Latin American cross-border products.
2. Furniture and electrical appliances
According to reliable data, the furniture and electrical appliances category in the Latin American market can reach 8.8111 billion US dollars in 2023. In this sense, the market prospects for furniture and electrical appliances are very broad. With the growth of people’s cognition and the growth of science and technology, full-function and intelligent furniture are becoming more and more popular with buyers.
3. Toy products
Children account for a high proportion in Latin America, so the demand for toy products is also relatively large. Small, portable and inexpensive toys will be chosen by more people in this region. Of course, the popular products in different regions are different. In cities such as Argentina and Mexico, since young people account for nearly 30% of the total population, the choice of Latin American cross-border products can be placed in the electronic toy product category.
To sum up, the advantages of the Latin American market have been very obvious in recent years, but the choice of popular products must be combined with local culture and consumption habits. Choosing a reliable e-commerce platform and suitable e-commerce products is the top priority to stand out in the e-commerce competition.