Jumia is a well-known e-commerce platform in Africa, founded in 2012. More than 500,000 African companies trade on the Jumia platform every day. For those who want to register as a Jumia seller on the platform, there are some conditions that must be met.
First, as a Jumia seller, you must be a resident of Lagos, Nigeria. This condition should be due to logistics and transportation considerations. The Lagos area in Nigeria is a relatively concentrated area of the Jumia platform. After registering as a seller on the platform, it is more convenient for fast logistics and delivery services.
Secondly, it is best to register a company locally, which will have better credibility. Generally speaking, you can submit an application to the Corporate Affairs Commission of Nigeria to register a joint-stock company or register a company name. Having a certain legal person status will give buyers more confidence and increase sales.
Third, as a Jumia seller, you need to open a corporate account at the bank. In this way, after deducting the platform commission from the sales, the money will be directly deposited into the seller’s corporate bank account. In this way, you can more conveniently manage income and expenditure, as well as carry out other business activities.
Fourth, you need to have an email address. Jumia platform generally informs sellers whether someone has placed an order for the product through your email address. In order to facilitate binding and receiving information, it is recommended that you use a general email address such as Gmail or Hotmail. Make sure that you can receive orders and important notifications in time so as to provide efficient after-sales service and order processing.
Fifth, you must have at least 20 products on the platform. As a Jumia seller, you need to choose the right styles to enrich your product line. Products that are inexpensive and rare tend to have more competitive advantages and can attract more buyers. Therefore, when selecting products, you need to carefully consider market demand and product characteristics to ensure that the quality and value of the product can meet customer expectations.
Finally, when you are ready to upload products, you need to pay special attention to the requirements of product images. On the Jumia platform, product images are best to use a size of 680×850 pixels, which can better show the details and features of the product. Clear, high-quality product images can attract more buyers and increase sales conversion rates.
In summary, to register as a seller on the Jumia platform, you need to meet certain conditions. As a Jumia seller, you must be a resident of Lagos, Nigeria, preferably a company registered locally, and have a corporate bank account and a valid email address. At the same time, you need to prepare enough products and pay attention to the requirements for product images. By meeting these conditions, you will be able to conduct a successful e-commerce business on the Jumia platform and share the opportunities of e-commerce development with 500,000 African companies.