Understanding the significance of cross-border e-commerce for sellers and the country will help sellers further understand cross-border e-commerce, so the following will introduce the significance of cross-border e-commerce for sellers and the country in detail.
1. The significance of cross-border e-commerce for sellers
The significance of cross-border e-commerce for sellers is mainly reflected in the three aspects of opening up international channels, promoting industrial upgrading, and providing entrepreneurial opportunities.
(1) Opening up international channels
In the Internet era, brand and reputation are important components of corporate competitiveness and the key to winning the favor of buyers. Although the product quality and service quality of many Chinese sellers are very good, they are not known to overseas buyers. Cross-border e-commerce can effectively break the monopoly, reduce the intermediate links, save transaction costs, shorten transaction time, and provide an effective way for enterprises to create and enhance brand awareness, especially to create new development space for some small and medium-sized enterprises, thereby giving birth to more sellers with international competitiveness.
(2) Promoting industrial upgrading
The development of cross-border e-commerce has directly promoted the development of modern service industries such as logistics distribution, electronic payment, electronic certification, and information content services, as well as related electronic information manufacturing industries. There are more than 5,000 e-commerce platform companies in my country, and a number of well-known e-commerce platform companies, logistics and express delivery, and third-party payment local companies are rising rapidly. More importantly, cross-border e-commerce will trigger changes in production methods and industrial organization methods. Faced with the diversified, multi-level, and personalized needs of overseas buyers, sellers must be buyer-centric, strengthen cooperation and innovation, build a complete service system, and strengthen R&D design and brand sales while improving product manufacturing technology and quality, so as to maximize the optimization of enterprise resource allocation.
(3) Providing entrepreneurial opportunities
In the traditional international trade industry, only sellers with certain financial strength and rich international resources can carry out corresponding trade activities. With the development of cross-border e-commerce and the increase in cross-border e-commerce platforms, the operating threshold has been lowered. Sellers can sell goods to buyers in other countries through cross-border e-commerce platforms, thereby realizing personal entrepreneurship.
2. The significance of cross-border e-commerce to the country
The significance of cross-border e-commerce to the country is mainly reflected in promoting the development of economic globalization and promoting national culture.
(1) Promote the development of economic globalization
In the field of cross-border e-commerce, my country’s cross-border e-commerce development is in an international leading position, and my country is also the largest cross-border e-commerce market in the world. With the development of cross-border e-commerce, more and more countries are beginning to be affected by cross-border e-commerce. In the process of cross-border e-commerce development, my country will carry out corresponding exchanges and cooperation with other countries, thereby promoting the development of its own economic globalization and enhancing my country’s international voice.
(2) Promote national culture
When conducting cross-border e-commerce transactions, due to the differences in language and customs between different countries and regions, in order to achieve smooth transactions of cross-border e-commerce products, foreign sellers and buyers need to understand and learn my country’s unique national culture, which also plays a role in promoting national culture. It can be said that cross-border e-commerce is of great significance to the exchange and promotion of national culture.