In the current information age, everyone has a good awareness of intellectual property protection. Therefore, in many cross-border e-commerce platforms, people are very dissatisfied with brand infringement, especially in well-known platforms such as Amazon. This phenomenon is also very common. In this regard, let’s take a look at how brands are considered infringement on the Amazon platform and what other infringements there are.
1. How is brand infringement considered infringement on the Amazon platform?
If you use the brand for commercial purposes without official authorization, or if you place other people’s brand words in your product title, detailed description, and search keywords when the product is released, it is considered brand infringement.
2. What other infringements are there?
1. Patent infringement.
Patents are generally used to protect new technologies, and there are currently three main types of patents, namely design patents, utility model patents, and invention patents. Patent infringement is generally difficult to identify, because if you want to confirm whether a product has a patent, you need to confirm its patent owner, patent name and patent number, etc. Therefore, many people will take advantage of this loophole, but this infringement is also severely cracked down by the platform, so everyone still needs to pay attention when choosing and uploading products.
2. Copyright infringement.
Copyright protection is mainly a protection for original works. In fact, whether the author does copyright registration or not, he or she enjoys copyright, but if the copyright registration is not done, it is difficult to prove who is the original author, so everyone still needs to make relevant registrations. Amazon’s copyright infringement generally involves copyright infringement of some classic pictures, and this situation is generally detected by the platform’s own robots.
After reading the above, I believe everyone has a clearer understanding of how brands on the Amazon platform are considered infringements and some other infringements, and everyone in daily store operations and product selection also need to focus on avoiding these situations, because once it involves infringement issues, it will still bring more trouble to yourself.